Topline — 20260227GD5 CATI CALL BACK

90 respondents · Unweighted · 48 questions · generated 2026-09-21 13:44 UTC

Provisional: live fieldwork, 90 interviews so far. Percentages are of each question's valid base (missing/not-asked excluded). Right-hand grey figure = count.

Quota fill from response data

Computed directly from the answers, so it stays correct even when a survey's platform quota counter is broken. ⚠ = platform counter disagrees.

ward

Burnage

15/80 ⚠

Gorton and Abbey Hey

19/91 ⚠

Levenshulme

16/85 ⚠

Longsight

5/90 ⚠

Audenshaw

0/54

Denton North East

9/49 ⚠

Denton South

14/51 ⚠

Denton West

12/50 ⚠

ethnicity_quota

White

67/9999 ⚠

Mixed/multiple ethnic groups

0/9999

Asian

11/9999 ⚠

Black/African/Caribbean

8/9999 ⚠

[DO NOT PROMPT] Refused

2/9999 ⚠

ethnicity_white_quota

English, Welsh, Scottish, Northern Irish or British

0/9999

Irish

0/9999

Gypsy or Irish Traveller

0/9999

Roma

0/9999

Other White background

0/9999

[DO NOT PROMPT] Refused

0/9999

agecat

18-24

4/84

25-34

5/105

35-44

6/106

45-54

26/86

55-64

13/77

65-74

36/92

agecat_large

18-34

9/9999

35-54

32/9999

55+

49/9999

sex_quota

Male

48/281

Female

42/269

ward Can I confirm that you live in the [NAME] ward?If they don't know, ask for postcode, so the ward can be looked up here:

Base: 90

Gorton and Abbey Hey

21.1%

Levenshulme

17.8%

Burnage

16.7%

Denton South

15.6%

Denton West

13.3%

Denton North East

10.0%

Longsight

5.6%

eu16 Thinking back to the EU referendum in 2016, how did you vote in the referendum, or did you not vote?

Base: 90

Remain

28.9%

Leave

21.1%

Refused

20.0%

Did not vote

15.6%

Can't remember

14.4%

m24

Base: 90

Labour - Andy Burnham

51.1%

Did not vote

20.0%

Refused

7.8%

Green - Hannah Spencer

5.6%

Can't remember

5.6%

Conservative - Laura Evans

4.4%

Independent - Nick Buckley

2.2%

Reform UK - Dan Barker

2.2%

Liberal Democrats - Jake Austin

1.1%

ge24_gortonanddenton INPUT FROM DATA SHEET Thinking back to the last UK General Election, held in July 2024, which party or candidate did you vote for, or did you not vote?

Base: 90

Labour - Andrew Gwynne

46.7%

Did not vote

18.9%

Refused

10.0%

Conservative - Ruth Welsh

7.8%

Green - Amanda Gardner

6.7%

Reform - Lee Moffitt

5.6%

Can't remember

3.3%

Liberal Democrats - John Reid

1.1%

attention On a scale from 0-10, where 0 is no attention at all, and 10 is a lot of attention, how much do you usually pay attention to politics?

Base: 90

10 - Pay a lot of attention

25.6%

18.9%

16.7%

11.1%

10.0%

8.9%

3.3%

1.1%

be26 The Gorton and Denton by-election was held on Thursday, February 26th. Did you vote in the by-election?

Base: 90

Yes, I voted in the by-election

84.4%

No, I chose not to vote

10.0%

No, I was unable to vote

5.6%

be26vote Which candidate or party did you vote for?

Base: 76

Green Party - Hannah Spencer

34.2%

Reform UK - Matt Goodwin

30.3%

Labour - Angeliki Stogia

18.4%

Prefer not to say

13.2%

Conservative - Charlotte Anne Caddon

2.6%

Can’t remember

1.3%

q1 When did you decide who you would vote for?

Base: 76

Before that - as soon as or soon after the election was called

43.4%

In the week or two before the election

25.0%

Two to three days before the election

19.7%

The day of the election

9.2%

Don’t know

1.3%

Can’t remember

1.3%

q3 Of the following options, what was your primary reason for voting the way you did?

Base: 76

Because that party has the best policies

32.9%

Because you wanted to stop another party or candidate from winning

23.7%

Because you have always voted for that party

14.5%

Because you wanted to send a message to the Government

14.5%

Because you liked the local MP/ candidate for that party

6.6%

None of the above

5.3%

Because it was the party or candidate most likely to change things in your local area

2.6%

q4 Which party or candidate did you want to stop winning the constituency?

Base: 18

Reform UK - Matt Goodwin

83.3%

Labour - Angeliki Stogia

16.7%

q7 When you were considering who you would vote for in this election, were you primarily thinking about national issues or local issues?

Base: 76

Both

63.2%

National issues

26.3%

Local issues

10.5%

q8_1 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Liberal Democrats - Jackie Pearcey

Base: 2

Liberal Democrats - Jackie Pearcey

100.0%

q8_2 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Green Party - Hannah Spencer

Base: 16

Green Party - Hannah Spencer

100.0%

q8_3 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Conservative - Charlotte Anne Caddon

Base: 2

Conservative - Charlotte Anne Caddon

100.0%

q8_4 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Reform UK - Matt Goodwin

Base: 2

Reform UK - Matt Goodwin

100.0%

q8_5 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Labour - Angeliki Stogia

Base: 17

Labour - Angeliki Stogia

100.0%

q8_8 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Another party (specify)

Base: 3

Another party (specify)

100.0%

q8_9 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? None of the above

Base: 43

None of the above

100.0%

q8_10 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Don’t know

Base: 1

Don’t know

100.0%

q8_11 q8 - Over the course of the election campaign which other candidates (or parties) did you consider voting for, if any? Refused

Base: 8

Refused

100.0%

q12_1 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? Mandelson

Base: 1

Mandelson

100.0%

q12_2 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? Reform Immigration Policy

Base: 5

Reform Immigration Policy

100.0%

q12_3 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? Labour Immigration Policy

Base: 3

Labour Immigration Policy

100.0%

q12_6 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? Andy Burnham

Base: 8

Andy Burnham

100.0%

q12_10 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? Others

Base: 6

Others

100.0%

q12_11 q12 - In the weeks before the election, was there one particular news story which made you change your mind about who you would vote for, or if you would vote at all? If so, what was that news story? None/No

Base: 69

None/No

100.0%

q13 Regardless of how you voted, who did you expect to win? Don't read list

Base: 90

Reform UK - Matt Goodwin

36.7%

Green Party - Hannah Spencer

31.1%

Don't know [DO NOT PROMPT]

17.8%

Labour - Angeliki Stogia

13.3%

Conservative - Charlotte Anne Caddon

1.1%

q14 If the following candidates and parties [READ LIST] had stood in the by-election, how do you think you would you have voted, or would you have not voted?

Base: 90

Labour - Andy Burnham

43.3%

Reform UK - Matt Goodwin

16.7%

Green Party - Hannah Spencer

15.6%

Don’t know

11.1%

I would not have voted

5.6%

Refused

4.4%

Conservative - Charlotte Anne Caddon

2.2%

Prefer not to say

1.1%

q15 What is your primary source of news on current affairs and politics?

Base: 90

35.6%

Social Media

25.6%

National news websites / Newspapers

22.2%

Local news websites /newspapers

7.8%

Friends and Family (inc Whatsapp Groups)

4.4%

I don’t follow the news

3.3%

Podcasts

1.1%

q16 Which language do you primarily consume most of your news in?

Base: 90

English

93.3%

Arabic

3.3%

Urdu

2.2%

Other (specify)

1.1%

q17 If there were to be a general election, on a scale of 0 - 10, where 0 is would not vote and 10 is certain to vote, how likely would you be to vote?

Base: 90

10 - Certain to vote

83.3%

4.4%

3.3%

2.2%

0 - Would not vote

1.1%

q18 If there was a general election being held tomorrow, which party would you vote for?

Base: 89

Don’t know

30.3%

Green Party

22.5%

Reform UK

22.5%

Labour

19.1%

Conservatives

2.2%

Another party (specify)

2.2%

Liberal Democrats

1.1%

q19 Thinking back to the last General election in 2024, which of the following statements best characterised how you chose to vote?

Base: 73

I voted for my preferred party

78.1%

Don’t know / Can’t Remember [Unprompted]

13.7%

I voted to help another party which was not my first preference win, or to stop another party from winning

8.2%

religion What is your religion?

Base: 90

Christian (including Church of England, Catholic, Protestant, and all other Christian denomination)

50.0%

No religion

32.2%

Muslim

14.4%

Any other religion

2.2%

Sikh

1.1%

ethnicity INPUT FROM DATA SHEET

Base: 90

White

74.4%

Asian

12.2%

Black/African/Caribbean

8.9%

Other ethnic group (please specify):

2.2%

[DO NOT PROMPT] Refused

2.2%

ethnicity_quota_A_1 ethnicity_quota_A - ethnicity.a=White

Base: 67

ethnicity.a=White

100.0%

ethnicity_quota_A_3 ethnicity_quota_A - ethnicity.a=Asian

Base: 11

ethnicity.a=Asian

100.0%

ethnicity_quota_A_4 ethnicity_quota_A - ethnicity.a=Black/African/Caribbean

Base: 8

ethnicity.a=Black/African/Caribbean

100.0%

ethnicity_quota_A_5 ethnicity_quota_A - ethnicity.a=Other ethnic group (please specify):

Base: 2

ethnicity.a=Other ethnic group (please specify):

100.0%

ethnicity_quota_A_6 ethnicity_quota_A - ethnicity.a=[DO NOT PROMPT] Refused

Base: 2

ethnicity.a=[DO NOT PROMPT] Refused

100.0%

agecat_refused If respondents have refused to give exact age, please take from the dialler.

Base: 4

25-34

50.0%

45-54

25.0%

65-74

25.0%

sex Please record sex. INPUT FROM DATA SHEET

Base: 90

Female

53.3%

Male

46.7%

sex_quota_A_1 sex_quota_A - sex.a=Male

Base: 48

sex.a=Male

100.0%

sex_quota_A_2 sex_quota_A - sex.a=Female

Base: 42

sex.a=Female

100.0%

sex_quota_B_1 sex_quota_B - sex.a=Male

Base: 48

sex.a=Male

100.0%

sex_quota_B_2 sex_quota_B - sex.a=Female

Base: 42

sex.a=Female

100.0%

education INPUT FROM DATA SHEET What is your highest level of educational qualifications?

Base: 90

Degree, HNC, HND, RSA Higher Diploma, Professional qualifications (e.g. teaching, nursing, accountancy)

40.0%

5+ O Level Passes/CSEs (Grade 1)/GCSEs (Grades A*-C), 1 A Level/2-3 AS Levels/

13.3%

[DO NOT PROMPT] Refused

13.3%

2+ A Levels, 4+ AS Levels, Level 3 NVQ qualification, ONC, OND

11.1%

No Qualifications

10.0%

1-4 O Levels/CSE/GCSEs (any grades), Entry Level / Foundation / Level 1 NVQ qualification

5.6%

Apprenticeship / Level 2 NVQ qualification

3.3%

Other (vocational/Work-related Qualifications)

3.3%

emp1 INPUT FROM DATA SHEET Which of these activities best describes what you are doing at present?

Base: 90

Retired

32.2%

Employed full-time (more than 30 hours plus per week)

26.7%

Refused

17.8%

Employed in part-time job (30 or fewer hours per week)

8.9%

Self-employed

5.6%

Unable to work due to illness or disability

3.3%

Unpaid family carer / homemaker

2.2%

Unemployed and actively seeking employment

2.2%

Student

1.1%