survation. ← Fieldwork

Topline — 2026-06-29-FC-01

1005 respondents · Unweighted · 180 questions · generated 2026-09-21 11:36 UTC
Provisional: live fieldwork, 1005 interviews so far. Percentages are of each question's valid base (missing/not-asked excluded). Right-hand grey figure = count.

Quota fill from response data

Computed directly from the answers, so it stays correct even when a survey's platform quota counter is broken. ⚠ = platform counter disagrees.
Age
18-24
120/124
25-34
247/254
35-44
226/224
45-54
173/186
55-64
117/146
65+
122/167
Sex
Female
488/574
Male
517/526
BoroughQuota
Barking and Dagenham
27/25
Barnet
47/48
Bexley
28/30
Brent
29/43
Bromley
21/41
Camden
22/28
Croydon
42/48
Ealing
44/46
Enfield
36/40
Greenwich
74/36
Hackney
16/32
Hammersmith and Fulham
35/24
Haringey
22/33
Harrow
29/32
Havering
17/32
Hillingdon
39/37
Hounslow
42/35
Islington
21/28
Kensington and Chelsea
20/19
Kingston upon Thames
18/21
Lambeth
36/42
Lewisham
35/36
Merton
22/27
Newham
32/43
Redbridge
22/37
Richmond upon Thames
15/24
Southwark
32/40
Sutton
36/26
Tower Hamlets
45/39
Waltham Forest
23/34
Wandsworth
34/42
Westminster
32/27
HID_LONDON_COMPASS_QUOTA
North
105/121
South
173/205
East
319/347
West
233/242
Central
175/185
HID_LONDON_QUOTA
Inner London
402/439
Outer London
603/661
aehhinc
£0 - £19,999
204/443
£20,000 - £39,999
318/443
£40,000+
483/413
se_group
ABC1
676/1000
C2DE
329/1000
hiqual
No Qualifications / Level 1
118/265
Level 2 / Apprenticeship / Other
190/185
Level 3
71/155
Level 4+
626/514
qEthnicity
White
618/622
Asian/British Asian
128/221
Black/African/Caribbean/Black British
179/141
Mixed/multiple ethnic groups
55/47
Other ethnic group
13/69

Device_1 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Desktop

Base: 225
Desktop
100.0%
225

Device_2 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Mobile

Base: 780
Mobile
100.0%
780

Sex What is your sex?

Base: 1005
Male
51.4%
517
Female
48.6%
488

Country In which country do you currently live?

Base: 1005
England
99.9%
1004
Scotland
0.1%
1

Region_A *** Autocoding Scotland or Northern Ireland or Wales

Base: 1
Scotland
100.0%
1

Region_B These are the regions of England. Which Region do you live in?

Base: 1004
London
100.0%
1004

Region_C *** Region

Base: 1005
London
99.9%
1004
Scotland
0.1%
1

london_borough Which borough do you live in?

Base: 1004
Greenwich
7.4%
74
Barnet
4.7%
47
Tower Hamlets
4.5%
45
Ealing
4.4%
44
Croydon
4.2%
42
Hounslow
4.2%
42
Hillingdon
3.9%
39
Enfield
3.6%
36
Lambeth
3.6%
36
Sutton
3.6%
36
Hammersmith and Fulham
3.5%
35
Lewisham
3.5%
35
Wandsworth
3.4%
34
Newham
3.2%
32
Southwark
3.2%
32
Westminster
3.2%
32
Brent
2.9%
29
Harrow
2.9%
29
Bexley
2.8%
28
Barking and Dagenham
2.7%
27
Waltham Forest
2.3%
23
Camden
2.2%
22
Haringey
2.2%
22
Merton
2.2%
22
Redbridge
2.2%
22
Bromley
2.1%
21
Islington
2.1%
21
Kensington and Chelsea
2.0%
20
Kingston upon Thames
1.8%
18
Havering
1.7%
17
Hackney
1.6%
16
Richmond upon Thames
1.5%
15
City of London
1.1%
11

BoroughQuota_A_1 BoroughQuota_A - london_borough.a=Barking and Dagenham

Base: 27
london_borough.a=Barking and Dagenham
100.0%
27

BoroughQuota_A_2 BoroughQuota_A - london_borough.a=Barnet

Base: 47
london_borough.a=Barnet
100.0%
47

BoroughQuota_A_3 BoroughQuota_A - london_borough.a=Bexley

Base: 28
london_borough.a=Bexley
100.0%
28

BoroughQuota_A_4 BoroughQuota_A - london_borough.a=Brent

Base: 29
london_borough.a=Brent
100.0%
29

BoroughQuota_A_5 BoroughQuota_A - london_borough.a=Bromley

Base: 21
london_borough.a=Bromley
100.0%
21

BoroughQuota_A_6 BoroughQuota_A - london_borough.a=Camden

Base: 22
london_borough.a=Camden
100.0%
22

BoroughQuota_A_7 BoroughQuota_A - london_borough.a=City of London

Base: 11
london_borough.a=City of London
100.0%
11

BoroughQuota_A_8 BoroughQuota_A - london_borough.a=Croydon

Base: 42
london_borough.a=Croydon
100.0%
42

BoroughQuota_A_9 BoroughQuota_A - london_borough.a=Ealing

Base: 44
london_borough.a=Ealing
100.0%
44

BoroughQuota_A_10 BoroughQuota_A - london_borough.a=Enfield

Base: 36
london_borough.a=Enfield
100.0%
36

BoroughQuota_A_11 BoroughQuota_A - london_borough.a=Greenwich

Base: 74
london_borough.a=Greenwich
100.0%
74

BoroughQuota_A_12 BoroughQuota_A - london_borough.a=Hackney

Base: 16
london_borough.a=Hackney
100.0%
16

BoroughQuota_A_13 BoroughQuota_A - london_borough.a=Hammersmith and Fulham

Base: 35
london_borough.a=Hammersmith and Fulham
100.0%
35

BoroughQuota_A_14 BoroughQuota_A - london_borough.a=Haringey

Base: 22
london_borough.a=Haringey
100.0%
22

BoroughQuota_A_15 BoroughQuota_A - london_borough.a=Harrow

Base: 29
london_borough.a=Harrow
100.0%
29

BoroughQuota_A_16 BoroughQuota_A - london_borough.a=Havering

Base: 17
london_borough.a=Havering
100.0%
17

BoroughQuota_A_17 BoroughQuota_A - london_borough.a=Hillingdon

Base: 39
london_borough.a=Hillingdon
100.0%
39

BoroughQuota_A_18 BoroughQuota_A - london_borough.a=Hounslow

Base: 42
london_borough.a=Hounslow
100.0%
42

BoroughQuota_A_19 BoroughQuota_A - london_borough.a=Islington

Base: 21
london_borough.a=Islington
100.0%
21

BoroughQuota_A_20 BoroughQuota_A - london_borough.a=Kensington and Chelsea

Base: 20
london_borough.a=Kensington and Chelsea
100.0%
20

BoroughQuota_A_21 BoroughQuota_A - london_borough.a=Kingston upon Thames

Base: 18
london_borough.a=Kingston upon Thames
100.0%
18

BoroughQuota_A_22 BoroughQuota_A - london_borough.a=Lambeth

Base: 36
london_borough.a=Lambeth
100.0%
36

BoroughQuota_A_23 BoroughQuota_A - london_borough.a=Lewisham

Base: 35
london_borough.a=Lewisham
100.0%
35

BoroughQuota_A_24 BoroughQuota_A - london_borough.a=Merton

Base: 22
london_borough.a=Merton
100.0%
22

BoroughQuota_A_25 BoroughQuota_A - london_borough.a=Newham

Base: 32
london_borough.a=Newham
100.0%
32

BoroughQuota_A_26 BoroughQuota_A - london_borough.a=Redbridge

Base: 22
london_borough.a=Redbridge
100.0%
22

BoroughQuota_A_27 BoroughQuota_A - london_borough.a=Richmond upon Thames

Base: 15
london_borough.a=Richmond upon Thames
100.0%
15

BoroughQuota_A_28 BoroughQuota_A - london_borough.a=Southwark

Base: 32
london_borough.a=Southwark
100.0%
32

BoroughQuota_A_29 BoroughQuota_A - london_borough.a=Sutton

Base: 36
london_borough.a=Sutton
100.0%
36

BoroughQuota_A_30 BoroughQuota_A - london_borough.a=Tower Hamlets

Base: 45
london_borough.a=Tower Hamlets
100.0%
45

BoroughQuota_A_31 BoroughQuota_A - london_borough.a=Waltham Forest

Base: 23
london_borough.a=Waltham Forest
100.0%
23

BoroughQuota_A_32 BoroughQuota_A - london_borough.a=Wandsworth

Base: 34
london_borough.a=Wandsworth
100.0%
34

BoroughQuota_A_33 BoroughQuota_A - london_borough.a=Westminster

Base: 32
london_borough.a=Westminster
100.0%
32

BoroughQuota_B_1 BoroughQuota_B - london_borough.a=Barking and Dagenham

Base: 27
london_borough.a=Barking and Dagenham
100.0%
27

BoroughQuota_B_2 BoroughQuota_B - london_borough.a=Barnet

Base: 47
london_borough.a=Barnet
100.0%
47

BoroughQuota_B_3 BoroughQuota_B - london_borough.a=Bexley

Base: 28
london_borough.a=Bexley
100.0%
28

BoroughQuota_B_4 BoroughQuota_B - london_borough.a=Brent

Base: 29
london_borough.a=Brent
100.0%
29

BoroughQuota_B_5 BoroughQuota_B - london_borough.a=Bromley

Base: 21
london_borough.a=Bromley
100.0%
21

BoroughQuota_B_6 BoroughQuota_B - london_borough.a=Camden

Base: 22
london_borough.a=Camden
100.0%
22

BoroughQuota_B_7 BoroughQuota_B - london_borough.a=City of London

Base: 11
london_borough.a=City of London
100.0%
11

BoroughQuota_B_8 BoroughQuota_B - london_borough.a=Croydon

Base: 42
london_borough.a=Croydon
100.0%
42

BoroughQuota_B_9 BoroughQuota_B - london_borough.a=Ealing

Base: 44
london_borough.a=Ealing
100.0%
44

BoroughQuota_B_10 BoroughQuota_B - london_borough.a=Enfield

Base: 36
london_borough.a=Enfield
100.0%
36

BoroughQuota_B_11 BoroughQuota_B - london_borough.a=Greenwich

Base: 71
london_borough.a=Greenwich
100.0%
71

BoroughQuota_B_12 BoroughQuota_B - london_borough.a=Hackney

Base: 16
london_borough.a=Hackney
100.0%
16

BoroughQuota_B_13 BoroughQuota_B - london_borough.a=Hammersmith and Fulham

Base: 33
london_borough.a=Hammersmith and Fulham
100.0%
33

BoroughQuota_B_14 BoroughQuota_B - london_borough.a=Haringey

Base: 22
london_borough.a=Haringey
100.0%
22

BoroughQuota_B_15 BoroughQuota_B - london_borough.a=Harrow

Base: 29
london_borough.a=Harrow
100.0%
29

BoroughQuota_B_16 BoroughQuota_B - london_borough.a=Havering

Base: 17
london_borough.a=Havering
100.0%
17

BoroughQuota_B_17 BoroughQuota_B - london_borough.a=Hillingdon

Base: 39
london_borough.a=Hillingdon
100.0%
39

BoroughQuota_B_18 BoroughQuota_B - london_borough.a=Hounslow

Base: 39
london_borough.a=Hounslow
100.0%
39

BoroughQuota_B_19 BoroughQuota_B - london_borough.a=Islington

Base: 21
london_borough.a=Islington
100.0%
21

BoroughQuota_B_20 BoroughQuota_B - london_borough.a=Kensington and Chelsea

Base: 20
london_borough.a=Kensington and Chelsea
100.0%
20

BoroughQuota_B_21 BoroughQuota_B - london_borough.a=Kingston upon Thames

Base: 18
london_borough.a=Kingston upon Thames
100.0%
18

BoroughQuota_B_22 BoroughQuota_B - london_borough.a=Lambeth

Base: 36
london_borough.a=Lambeth
100.0%
36

BoroughQuota_B_23 BoroughQuota_B - london_borough.a=Lewisham

Base: 35
london_borough.a=Lewisham
100.0%
35

BoroughQuota_B_24 BoroughQuota_B - london_borough.a=Merton

Base: 22
london_borough.a=Merton
100.0%
22

BoroughQuota_B_25 BoroughQuota_B - london_borough.a=Newham

Base: 32
london_borough.a=Newham
100.0%
32

BoroughQuota_B_26 BoroughQuota_B - london_borough.a=Redbridge

Base: 22
london_borough.a=Redbridge
100.0%
22

BoroughQuota_B_27 BoroughQuota_B - london_borough.a=Richmond upon Thames

Base: 15
london_borough.a=Richmond upon Thames
100.0%
15

BoroughQuota_B_28 BoroughQuota_B - london_borough.a=Southwark

Base: 32
london_borough.a=Southwark
100.0%
32

BoroughQuota_B_29 BoroughQuota_B - london_borough.a=Sutton

Base: 34
london_borough.a=Sutton
100.0%
34

BoroughQuota_B_30 BoroughQuota_B - london_borough.a=Tower Hamlets

Base: 45
london_borough.a=Tower Hamlets
100.0%
45

BoroughQuota_B_31 BoroughQuota_B - london_borough.a=Waltham Forest

Base: 23
london_borough.a=Waltham Forest
100.0%
23

BoroughQuota_B_32 BoroughQuota_B - london_borough.a=Wandsworth

Base: 34
london_borough.a=Wandsworth
100.0%
34

BoroughQuota_B_33 BoroughQuota_B - london_borough.a=Westminster

Base: 32
london_borough.a=Westminster
100.0%
32

scot_region Which electoral region of Scotland do you live in?

Base: 1
West Scotland
100.0%
1

la_scotland Which council area do you live in?

Base: 1
City of Edinburgh
100.0%
1

registered Are you currently registered to vote in London local elections, including the London Mayoral election?

Base: 1005
Yes
100.0%
1005

computationaladults How many people aged 14 or over live in your household, including yourself?

Base: 1005
2
42.4%
426
1 (only me)
23.4%
235
3
17.8%
179
4
11.0%
111
5
4.3%
43
6 or more
1.1%
11

computationalchildren How many children aged 13 or under live in your household?

Base: 1005
0 (no children aged 13 or under)
59.0%
593
1
21.0%
211
2
16.2%
163
3
2.6%
26
4
0.9%
9
5
0.3%
3

HHinc Which of the following categories best describes your annual household income, including all benefits, but before tax is deducted?

Base: 1005
£20,000 - £29,999
14.6%
147
£30,000 - £39,999
12.2%
123
£40,000 - £49,999
11.5%
116
£100,000 - £149,999
10.8%
109
£50,000 - £59,999
8.1%
81
£60,000 - £69,999
6.7%
67
£90,000 - £99,999
5.9%
59
£70,000 - £79,999
5.3%
53
£15,000 - £19,999
4.3%
43
£80,000 - £89,999
4.3%
43
£10,000 - £14,999
3.8%
38
£150,000 - £199,999
3.5%
35
Prefer not to say
3.3%
33
Less than £10,000
3.1%
31
£200,000 or more
1.9%
19
Don't know
0.8%
8

HHinc_Range We want to hear from a broad range of people from across the country. We ask about annual household income for demographic purposes only. It does not need to be exact, just as accurate an estimate as you can give.

Base: 41
Less than £20,000
41.5%
17
Between £20,000 and £39,999
39.0%
16
£60,000 or more
12.2%
5
Between £40,000 and £59,999
7.3%
3

aehhinc The calculation needs to use computationalincome, computationaladults and computationalchildren

Base: 1005
£40,000+
48.1%
483
£20,000 - £39,999
31.6%
318
£0 - £19,999
20.3%
204

emp1 Which of the following best describes your current employment status?

Base: 1005
Employed full-time (More than 30 hours per week)
60.3%
606
Employed part-time (Up to 30 hours per week)
13.5%
136
Retired
8.8%
88
Self-employed
4.7%
47
Student
4.1%
41
Unemployed
3.8%
38
Family carer / homemaker
2.8%
28
Unable to work due to long-term illness or disability
1.7%
17
Unpaid volunteer
0.4%
4

emp2 Are you currently also in any paid employment alongside your studies?

Base: 41
Not Employed
58.5%
24
Employed part-time (Up to 30 hours per week)
34.1%
14
Self Employed
4.9%
2
Employed full-time (More than 30 hours per week)
2.4%
1

tenure Which of the following types of housing tenure best describes the accommodation you live in?

Base: 1005
Owned outright
28.6%
287
Owned with a mortgage or loan
23.7%
238
Rented from private landlord or letting agency
20.9%
210
Rented from Council (Local Authority)
10.1%
102
Rented from housing association, housing co-operative, charitable trust, or registered social landlord
9.5%
95
Living rent free
2.8%
28
Shared ownership - with a mortgage and paying rent
2.5%
25
Rented from a relative or friend of household member
0.8%
8
Other private rented
0.8%
8
Tied accommodation (accommodation provided by employer of a household member)
0.4%
4

seg Which of the following best describes the current occupation of the chief income earner in your household?

Base: 1005
Intermediate managerial roles, administrative or professional
26.5%
266
Higher managerial roles, administrative or professional
21.1%
212
Supervisory or clerical and junior managerial roles, administrative or professional
19.7%
198
Skilled manual worker
10.6%
107
Semi-skilled and unskilled manual worker
8.5%
85
Pensioner
6.5%
65
Unemployed
5.7%
57
Casual worker
1.5%
15

se_group *Hidden* Question for Socio-Economic Groups

Base: 1005
ABC1
67.3%
676
C2DE
32.7%
329

qual_multi_1 qual_multi - Which of these qualifications do you have? No Qualifications

Base: 29
No Qualifications
100.0%
29

qual_multi_2 qual_multi - Which of these qualifications do you have? Entry level qualification (e g entry level certificate, Skills for Life)

Base: 38
Entry level qualification (e g entry level certificate, Skills for Life)
100.0%
38

qual_multi_3 qual_multi - Which of these qualifications do you have? Level 1 qualification (e g Level 1 basic / essential / functional skills, Music Grade 1, 2, or 3)

Base: 62
Level 1 qualification (e g Level 1 basic / essential / functional skills, Music Grade 1, 2, or 3)
100.0%
62

qual_multi_4 qual_multi - Which of these qualifications do you have? A formal Apprenticeship

Base: 28
A formal Apprenticeship
100.0%
28

qual_multi_5 qual_multi - Which of these qualifications do you have? NVQs / GNVQs / RSA Diploma

Base: 75
NVQs / GNVQs / RSA Diploma
100.0%
75

qual_multi_6 qual_multi - Which of these qualifications do you have? Standard Grade

Base: 8
Standard Grade
100.0%
8

qual_multi_7 qual_multi - Which of these qualifications do you have? GCSEs / O-Levels / CSEs

Base: 321
GCSEs / O-Levels / CSEs
100.0%
321

qual_multi_8 qual_multi - Which of these qualifications do you have? Highers / Advanced Highers

Base: 42
Highers / Advanced Highers
100.0%
42

qual_multi_9 qual_multi - Which of these qualifications do you have? AS-Levels

Base: 65
AS-Levels
100.0%
65

qual_multi_10 qual_multi - Which of these qualifications do you have? A-Levels

Base: 257
A-Levels
100.0%
257

qual_multi_11 qual_multi - Which of these qualifications do you have? International Baccalaureate Diploma / Technical Baccalaureate Level 3

Base: 25
International Baccalaureate Diploma / Technical Baccalaureate Level 3
100.0%
25

qual_multi_12 qual_multi - Which of these qualifications do you have? Higher National Certificate (HNC) / Certificate of Higher Education (CertHE)

Base: 37
Higher National Certificate (HNC) / Certificate of Higher Education (CertHE)
100.0%
37

qual_multi_13 qual_multi - Which of these qualifications do you have? Higher National Diploma (HND) / Diploma of Higher Education (DipHE) / Foundation Degree

Base: 56
Higher National Diploma (HND) / Diploma of Higher Education (DipHE) / Foundation Degree
100.0%
56

qual_multi_14 qual_multi - Which of these qualifications do you have? Professional Qualifications (e g Teaching, Nursing, Accountancy, Licentiateship)

Base: 67
Professional Qualifications (e g Teaching, Nursing, Accountancy, Licentiateship)
100.0%
67

qual_multi_15 qual_multi - Which of these qualifications do you have? Degree / Postgraduate Degree (e g BA, BSc, MA, MSc, MRes, MBA, PGCE, PGDip, PhD)

Base: 524
Degree / Postgraduate Degree (e g BA, BSc, MA, MSc, MRes, MBA, PGCE, PGDip, PhD)
100.0%
524

qual_multi_16 qual_multi - Which of these qualifications do you have? Award

Base: 5
Award
100.0%
5

qual_multi_17 qual_multi - Which of these qualifications do you have? Certificate (Other)

Base: 14
Certificate (Other)
100.0%
14

qual_multi_18 qual_multi - Which of these qualifications do you have? Diploma (Other)

Base: 18
Diploma (Other)
100.0%
18

qual_multi_19 qual_multi - Which of these qualifications do you have? Other (incl other work-related qualifications / vocational training, e g forklift operator training, construction skills certification scheme (CSCS), & Foreign Qualifications)

Base: 21
Other (incl other work-related qualifications / vocational training, e g forklift operator training, construction skil
100.0%
21

qual_nvq At which level is your highest qualification for your NVQs/GNVQs/RSA Diploma?

Base: 75
NVQ Level 3 or an Advanced GNVQ or an RSA Advanced Diploma
37.3%
28
NVQ Level 2 or an Intermediate GNVQ or an RSA Diploma
25.3%
19
NVQ Level 4 or higher, or an RSA Higher Diploma
24.0%
18
NVQ Level 1 or a Foundation GNVQ
13.3%
10

qual_alevel_1 qual_alevel - How many of each of the following qualifications do you have? A-Levels

Base: 257
3
53.7%
138
2
23.0%
59
4+
16.3%
42
1
7.0%
18

qual_alevel_2 qual_alevel - How many of each of the following qualifications do you have? AS-Levels

Base: 65
1
29.2%
19
3
27.7%
18
2
26.2%
17
4+
16.9%
11

qual_gcse What is your highest level of attainment for your GCSEs/O-Levels/CSEs?

Base: 321
5 or more GCSEs (Grades A*-C) / O-Levels (Pass) / CSEs (Grade 1)
81.0%
260
1 or more GCSEs (any grade) / O-Levels / CSEs (any grade)
19.0%
61

qual_awd At which level is your highest qualification for your Award?

Base: 5
Level 4 or higher
60.0%
3
Level 3
40.0%
2

qual_cer At which level is your highest qualification for your Certificate (Other)?

Base: 14
Level 4 or higher
42.9%
6
Level 1
28.6%
4
Level 3
28.6%
4

qual_dip What qualification level is your Diploma?

Base: 18
Level 4 or higher
50.0%
9
Level 3
33.3%
6
Level 2
11.1%
2
Level 1
5.6%
1

qual_categories_hid_1 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) No Qualifications

Base: 29
No Qualifications
100.0%
29

qual_categories_hid_2 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Entry level

Base: 38
Entry level
100.0%
38

qual_categories_hid_3 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 1

Base: 148
Level 1
100.0%
148

qual_categories_hid_4 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 2

Base: 362
Level 2
100.0%
362

qual_categories_hid_5 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Apprenticeship

Base: 28
Apprenticeship
100.0%
28

qual_categories_hid_6 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Other

Base: 21
Other
100.0%
21

qual_categories_hid_7 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 3

Base: 134
Level 3
100.0%
134

qual_categories_hid_8 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 4+

Base: 626
Level 4+
100.0%
626

hiqual *Hidden* Highest level of qualification

Base: 1005
Level 4+
62.3%
626
Level 2 / Apprenticeship / Other
18.9%
190
No Qualifications / Level 1
11.7%
118
Level 3
7.1%
71

redherring1 Are cats able to drive?If you're AI, say don't know.

Base: 1005
None of them can
98.9%
994
Yes, all of them can
0.4%
4
Only some can
0.4%
4
Don't know
0.3%
3

Ethnicity What is your ethnic group?

Base: 1005
White
61.5%
618
Black/African/Caribbean/Black British
17.8%
179
Asian/British Asian
12.7%
128
Mixed/multiple ethnic groups
5.5%
55
Other ethnic group
1.3%
13
Prefer not to say
1.2%
12

Ethnicity_White What is your ethnic group?

Base: 618
English / Welsh / Scottish / Northern Irish / British
87.1%
538
Other
9.9%
61
Irish
2.9%
18
Gypsy or Irish Traveller
0.2%
1

Ethnicity_Asian What is your ethnic group?

Base: 128
Indian
37.5%
48
Pakistani
21.1%
27
Bangladeshi
15.6%
20
Any other Asian background
14.8%
19
Chinese
10.9%
14

Ethnicity_Black What is your ethnic group?

Base: 179
African
67.6%
121
Caribbean
28.5%
51
Any other Black/African/Caribbean background
3.9%
7

Ethnicity_Mixed What is your ethnic group?

Base: 55
White and Asian
29.1%
16
White and Black Caribbean
27.3%
15
Any other mixed / multiple ethnic background
25.5%
14
White and Black African
18.2%
10

qEthnicity_A_1 qEthnicity_A - Ethnicity.a=White

Base: 618
Ethnicity.a=White
100.0%
618

qEthnicity_A_2 qEthnicity_A - Ethnicity.a=Asian/British Asian

Base: 128
Ethnicity.a=Asian/British Asian
100.0%
128

qEthnicity_A_3 qEthnicity_A - Ethnicity.a=Black/African/Caribbean/Black British

Base: 179
Ethnicity.a=Black/African/Caribbean/Black British
100.0%
179

qEthnicity_A_4 qEthnicity_A - Ethnicity.a=Mixed/multiple ethnic groups

Base: 55
Ethnicity.a=Mixed/multiple ethnic groups
100.0%
55

qEthnicity_A_5 qEthnicity_A - Ethnicity.a=Other ethnic group

Base: 13
Ethnicity.a=Other ethnic group
100.0%
13

qEthnicity_B_1 qEthnicity_B - Ethnicity.a=White

Base: 609
Ethnicity.a=White
100.0%
609

qEthnicity_B_2 qEthnicity_B - Ethnicity.a=Asian/British Asian

Base: 128
Ethnicity.a=Asian/British Asian
100.0%
128

qEthnicity_B_3 qEthnicity_B - Ethnicity.a=Black/African/Caribbean/Black British

Base: 173
Ethnicity.a=Black/African/Caribbean/Black British
100.0%
173

qEthnicity_B_4 qEthnicity_B - Ethnicity.a=Mixed/multiple ethnic groups

Base: 52
Ethnicity.a=Mixed/multiple ethnic groups
100.0%
52

qEthnicity_B_5 qEthnicity_B - Ethnicity.a=Other ethnic group

Base: 13
Ethnicity.a=Other ethnic group
100.0%
13

Religion What is your religion?

Base: 1005
Christian (including Church of England, Catholic, Protestant, and all other Christian denomination)
54.4%
547
No religion
29.3%
294
Muslim
10.6%
107
Hindu
2.0%
20
Jewish
1.5%
15
Sikh
1.1%
11
Any other religion
0.8%
8
Buddhist
0.3%
3

qeu16 Thinking back to the EU referendum held on the 23rd June 2016, can you recall whether you voted in the referendum or not?

Base: 807
I voted in the 2016 EU referendum
78.7%
635
I did not vote in the 2016 EU referendum
17.7%
143
Don’t know
3.6%
29

eu16 How did you vote in the 2016 Referendum?

Base: 635
Remain
63.0%
400
Leave
35.6%
226
Can’t remember
1.4%
9

qge24 Thinking back to the General Election held on the 4th July 2024, can you recall whether you voted in that election or not?

Base: 1005
I voted in the 2024 General Election
81.0%
814
I did not vote for the 2024 General Election
15.7%
158
Can’t remember
3.3%
33

ge24 For which party did you vote in the 2024 General Election?

Base: 814
Labour
48.5%
395
Conservative
22.0%
179
Liberal Democrats
9.8%
80
Reform UK
9.6%
78
Green Party
8.0%
65
Can’t remember
1.6%
13
Another party
0.5%
4

qmayor24 In the 2024 London Mayoral Election, 41% voted while 59% did not vote. Thinking back to this Mayoral Election, can you remember whether or not you voted in that specific election?(This is separate from your vote for the London Assembly)

Base: 1005
I voted in the 2024 London Mayoral Election
75.1%
755
I did not vote in the 2024 London Mayoral Election
19.2%
193
Can’t remember
5.7%
57

mayor24 Thinking back to the 2024 London Mayoral Election, can you recall which candidate you voted for in the Mayoral vote?(This is separate from your vote for the London Assembly)

Base: 754
Sadiq Khan, Labour
47.5%
358
Susan Hall, Conservative
24.3%
183
Howard Cox, Reform UK
8.0%
60
Rob Blackie, Liberal Democrats
7.7%
58
Zoë Garbett, Green
7.2%
54
Don't remember
4.0%
30
Another candidate (specify)
0.9%
7
Refused
0.5%
4

ltv If there were to be a general election, on a scale of 0 - 10, where 0 is would not vote and 10 is certain to vote, how likely would you be to vote?

Base: 1005
10 - Certain to vote
52.8%
531
9
13.0%
131
8
12.2%
123
7
6.7%
67
5
4.6%
46
6
3.8%
38
0 - Would not vote
3.1%
31
4
1.2%
12
3
1.1%
11
2
0.8%
8
1
0.7%
7

gevi If there were a general election tomorrow, and there were candidates from all political parties standing in your constituency, for which party would you vote?

Base: 974
Labour
31.3%
305
Conservative
17.5%
170
Reform UK
15.9%
155
Green Party
14.3%
139
Liberal Democrats
10.7%
104
Undecided
9.1%
89
Another party
1.2%
12

mayor_ltv If there were to be a London Mayoral Election tomorrow, on a scale of 0-10 where 0 is would not vote, and 10 is certain to vote, how likely would you be to vote?

Base: 1005
10 - Certain to vote
49.7%
499
9
12.3%
124
8
12.1%
122
7
7.5%
75
5
6.4%
64
6
4.0%
40
0 - Would not vote
3.4%
34
4
1.8%
18
3
1.6%
16
1
0.7%
7
2
0.6%
6

vi_party If the election for Mayor of London were held tomorrow, which party would you vote for?

Base: 971
Labour
32.3%
314
Conservative
16.8%
163
Reform UK
14.0%
136
Green
12.4%
120
Undecided
11.4%
111
Liberal Democrat
8.2%
80
Restore Britain
2.5%
24
Independent candidate
1.5%
15
Would not vote
0.5%
5
Another candidate or party {write in}
0.3%
3

vi_party_second And if you had to pick a party that would be your second choice, which party would you choose?

Base: 855
Liberal Democrat
16.8%
144
Green
15.6%
133
Reform UK
15.2%
130
Conservative
14.2%
121
Labour
12.5%
107
Undecided
8.2%
70
Restore Britain
6.4%
55
Independent candidate
6.3%
54
Would not vote
4.1%
35
Another candidate or party {write in}
0.7%
6

vi_cand If the election for Mayor of London were held tomorrow, and the following candidates were standing, which candidate would you vote for?

Base: 970
Sadiq Khan, Labour
31.2%
303
James Cleverly, Conservative
17.5%
170
Laila Cunningham, Reform UK
13.3%
129
Undecided
11.6%
113
Zoë Garbett, Green
11.4%
111
Rob Blackie, Liberal Democrat
7.9%
77
Restore Britain Candidate
2.9%
28
Independent candidate
2.8%
27
Would not vote
0.7%
7
Another candidate or party {write in}
0.5%
5

vi_cand_second And if you had to pick a candidate that would be your second choice, which party would you choose?

Base: 850
Zoë Garbett, Green
15.2%
129
Rob Blackie, Liberal Democrat
14.9%
127
James Cleverly, Conservative
14.4%
122
Laila Cunningham, Reform UK
14.0%
119
Sadiq Khan, Labour
11.9%
101
Undecided
9.5%
81
Independent candidate
7.5%
64
Restore Britain candidate
7.5%
64
Would not vote
4.2%
36
Another candidate or party {write in}
0.8%
7

q2 Overall, do you think things in London today are moving in the right direction or the wrong direction?

Base: 1005
Somewhat right direction
31.1%
313
Somewhat wrong direction
28.8%
289
Strongly wrong direction
24.6%
247
Strongly right direction
10.0%
101
Don’t know
5.5%
55

q3 Compared with four years ago, would you say life in London has become:

Base: 1005
Somewhat worse
32.2%
324
Much worse
21.3%
214
Stayed about the same
21.2%
213
Somewhat better
17.2%
173
Much better
6.3%
63
Don’t know
1.8%
18

q4 What do you feel when you think about the current state of London?

Base: 1005
Hope
30.4%
306
Fear
27.1%
272
Anger
19.1%
192
Pride
13.1%
132
Don’t know
10.2%
103

q6 Which political party do you trust MOST to handle crime and public safety in London?

Base: 1005
Labour
28.5%
286
Conservative
16.6%
167
Reform UK
15.8%
159
Don’t know
10.8%
109
None
10.4%
105
Green
7.6%
76
Liberal Democrat
7.1%
71
Restore Britain
3.0%
30
Other
0.2%
2

q7 Which political party do you trust MOST to handle housing affordability in London?

Base: 1005
Labour
28.2%
283
Conservative
14.8%
149
Green
13.3%
134
Reform UK
11.5%
116
Don’t know
11.3%
114
None
10.1%
102
Liberal Democrat
7.6%
76
Restore Britain
3.0%
30
Other
0.1%
1

q8 Which political party do you trust MOST to handle the cost of living?

Base: 1005
Labour
26.3%
264
Conservative
16.8%
169
Reform UK
12.7%
128
None
11.7%
118
Green
11.0%
111
Don’t know
9.6%
96
Liberal Democrat
8.1%
81
Restore Britain
3.7%
37
Other
0.1%
1

q9 Which political party do you trust MOST to handle immigration?

Base: 1005
Labour
25.2%
253
Reform UK
23.3%
234
Conservative
12.4%
125
None
9.7%
97
Don’t know
9.1%
91
Green
8.4%
84
Liberal Democrat
7.0%
70
Restore Britain
4.9%
49
Other
0.2%
2

q10 Which of the following statements comes closest to your view?

Base: 1005
London needs greater investment in prevention and youth services
48.0%
482
London needs significantly more policing and tougher enforcement
47.9%
481
Don’t know
4.2%
42

q11 Overall, do you think immigration has had a positive or negative impact on London?

Base: 1005
Mixed
34.1%
343
Somewhat positive
19.6%
197
Very negative
18.4%
185
Very positive
16.4%
165
Somewhat negative
9.9%
99
Don’t know
1.6%
16

q13 Which type of candidate would you be MOST likely to support for Mayor of London?

Base: 1005
A strong ideological leader
24.2%
243
An experienced politician
22.8%
229
Don’t know
16.9%
170
A community activist
13.0%
131
A business leader
12.7%
128
A political outsider
6.6%
66
A technocratic manager
3.8%
38

q14 Which statement comes closer to your view?

Base: 1005
London needs stability and steady management
51.8%
521
London needs major change, even if it means taking risks
43.7%
439
Don’t know
4.5%
45

q15_1 q15 - Please describe your opinion on the following people: Laila Cunningham

Base: 1005
Neither favorable nor unfavourable
22.7%
228
Somewhat favourable
20.6%
207
Don’t know enough about this person
15.6%
157
Never heard of them
13.1%
132
Very unfavourable
11.4%
115
Very favourable
8.9%
89
Somewhat unfavourable
7.7%
77

q15_2 q15 - Please describe your opinion on the following people: Sadiq Khan

Base: 1005
Very unfavourable
27.7%
278
Somewhat favourable
25.7%
258
Neither favorable nor unfavourable
16.2%
163
Very favourable
15.9%
160
Somewhat unfavourable
11.8%
119
Don’t know enough about this person
2.2%
22
Never heard of them
0.5%
5

q15_3 q15 - Please describe your opinion on the following people: James Cleverly

Base: 1005
Neither favorable nor unfavourable
27.9%
280
Somewhat favourable
21.4%
215
Don’t know enough about this person
12.1%
122
Somewhat unfavourable
11.8%
119
Very unfavourable
11.2%
113
Never heard of them
7.9%
79
Very favourable
7.7%
77

q15_4 q15 - Please describe your opinion on the following people: Sebastian Coe

Base: 1005
Neither favorable nor unfavourable
30.6%
308
Somewhat favourable
22.5%
226
Somewhat unfavourable
12.1%
122
Don’t know enough about this person
11.3%
114
Never heard of them
8.7%
87
Very unfavourable
8.3%
83
Very favourable
6.5%
65

q15_5 q15 - Please describe your opinion on the following people: Rupert Lowe

Base: 1005
Neither favorable nor unfavourable
25.9%
260
Very unfavourable
16.2%
163
Somewhat favourable
14.6%
147
Don’t know enough about this person
13.9%
140
Never heard of them
11.7%
118
Somewhat unfavourable
11.4%
115
Very favourable
6.2%
62

q15_6 q15 - Please describe your opinion on the following people: Zack Polanski

Base: 1005
Somewhat favourable
22.5%
226
Neither favorable nor unfavourable
22.3%
224
Very unfavourable
20.6%
207
Somewhat unfavourable
10.0%
100
Don’t know enough about this person
9.9%
99
Very favourable
9.6%
96
Never heard of them
5.3%
53

q15_7 q15 - Please describe your opinion on the following people: Keir Starmer

Base: 1005
Very unfavourable
30.0%
301
Somewhat favourable
21.1%
212
Somewhat unfavourable
17.0%
171
Neither favorable nor unfavourable
16.9%
170
Very favourable
12.3%
124
Don’t know enough about this person
1.9%
19
Never heard of them
0.8%
8

q15_8 q15 - Please describe your opinion on the following people: Kemi Badenoch

Base: 1005
Somewhat favourable
23.3%
234
Neither favorable nor unfavourable
21.0%
211
Very unfavourable
18.9%
190
Somewhat unfavourable
14.9%
150
Very favourable
11.4%
115
Don’t know enough about this person
6.8%
68
Never heard of them
3.7%
37

q15_9 q15 - Please describe your opinion on the following people: Nigel Farage

Base: 1005
Very unfavourable
39.4%
396
Somewhat favourable
19.0%
191
Neither favorable nor unfavourable
13.9%
140
Very favourable
12.3%
124
Somewhat unfavourable
10.4%
105
Don’t know enough about this person
3.5%
35
Never heard of them
1.4%
14

q15_10 q15 - Please describe your opinion on the following people: Andy Burnham

Base: 1005
Somewhat favourable
24.8%
249
Neither favorable nor unfavourable
24.3%
244
Very unfavourable
15.2%
153
Somewhat unfavourable
14.0%
141
Very favourable
10.2%
103
Don’t know enough about this person
8.4%
84
Never heard of them
3.1%
31

q16 Who would you rather see as Mayor of London if the list was restricted to the following options?

Base: 1005
Sadiq Khan
39.0%
392
Laila Cunningham
17.0%
171
James Cleverly
15.4%
155
Zack Polanski
14.6%
147
Sebastian Coe
13.9%
140

q17 Which of the following is closest to your opinion?

Base: 1005
I do not know enough about her
41.5%
417
I agree with some things that Laila Cunningham says, but I don’t know who I’ll vote for to become the mayor of Londo
25.2%
253
I agree with most of what Laila Cunningham says and I support her to become the Mayor of London
16.6%
167
I don’t agree with Laila Cunningham’s views and I would never vote for her.
13.4%
135
No answer
3.3%
33

q18 Which of the following BEST describes how you think about London today?

Base: 1005
London is becoming too expensive for ordinary people
33.7%
339
London is becoming less safe
19.8%
199
London remains a city of opportunity
18.1%
182
London is losing its identity
16.2%
163
London is improving and modernising
9.5%
95
None of these
1.5%
15
Don’t know
1.2%
12

HumanityQ Thank you for your responses. Please can you prove your humanity by selecting “I am a human” below:

Base: 1005
I am a human
99.2%
997
I am not a human
0.4%
4
Don't know
0.4%
4

SurveyFeedback_1 SurveyFeedback - Thank you for taking this survey. If you wish, you can leave any feedback you may have about the survey here, or click 'Next' to complete the survey.

Base: 174
100.0%
174

SurveyFeedback_2 SurveyFeedback - Thank you for taking this survey. If you wish, you can leave any feedback you may have about the survey here, or click 'Next' to complete the survey. No feedback

Base: 831
No feedback
100.0%
831

QStatus *Hidden* to store all statuses for tracking and ease of redirecting.

Base: 1005
Completed
100.0%
1005