Provisional: live fieldwork, 1003 interviews so far. Percentages are of each
question's valid base (missing/not-asked excluded). Right-hand grey figure = count.
Quota fill from response data
Computed directly from the answers, so it stays correct even when a survey's platform quota counter is broken. ⚠ = platform counter disagrees.
Age
18-24
93/104
25-34
193/200
35-44
201/264
45-54
182/180
55-64
174/180
65+
160/236
Sex
Female
584/561
Male
419/600
Region
North West
?/128
North East
?/48
Yorkshire and the Humber
?/100
East of England
?/102
West Midlands
?/96
East Midlands
?/81
Wales
?/55
Scotland
?/92
South East
?/146
London
?/139
South West
?/96
Northern Ireland
?/37
aehhinc
£0 - £19,999
339/460
£20,000 - £39,999
331/902
£40,000+
333/836
se_group
ABC1
495/9999
C2DE
508/9999
hiqual
No Qualifications / Level 1
247/652
Level 2 / Apprenticeship / Other
249/460
Level 3
117/359
Level 4+
389/729
qEthnicity
White
814/850
Asian/British Asian
80/100
Black/African/Caribbean/Black British
82/50⚠
Mixed/multiple ethnic groups
18/25
Other ethnic group
4/25
Device_1 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Desktop
Base: 156
Desktop
100.0%
156
Device_2 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Mobile
Base: 847
Mobile
100.0%
847
Sex What is your sex?
Base: 1003
Female
58.2%
584
Male
41.8%
419
Country In which country do you currently live?
Base: 1003
England
85.8%
861
Scotland
7.9%
79
Wales
4.8%
48
Northern Ireland
1.5%
15
Region_A *** Autocoding Scotland or Northern Ireland or Wales
Base: 142
Scotland
55.6%
79
Wales
33.8%
48
Northern Ireland
10.6%
15
Region_B These are the regions of England. Which Region do you live in?
Base: 861
South East
15.7%
135
North West
14.6%
126
London
13.8%
119
West Midlands
11.8%
102
Yorkshire and the Humber
10.3%
89
East of England
10.0%
86
East Midlands
9.1%
78
South West
8.9%
77
North East
5.7%
49
Region_C *** Region
Base: 1003
South East
13.5%
135
North West
12.6%
126
London
11.9%
119
West Midlands
10.2%
102
Yorkshire and the Humber
8.9%
89
East of England
8.6%
86
Scotland
7.9%
79
East Midlands
7.8%
78
South West
7.7%
77
North East
4.9%
49
Wales
4.8%
48
Northern Ireland
1.5%
15
london_borough Which borough do you live in?
Base: 119
City of London
8.4%
10
Enfield
7.6%
9
Sutton
6.7%
8
Brent
5.9%
7
Croydon
5.9%
7
Barking and Dagenham
5.0%
6
Newham
5.0%
6
Ealing
4.2%
5
Lewisham
4.2%
5
Barnet
3.4%
4
Hammersmith and Fulham
3.4%
4
Islington
3.4%
4
Tower Hamlets
3.4%
4
Hackney
2.5%
3
Havering
2.5%
3
Hounslow
2.5%
3
Kingston upon Thames
2.5%
3
Merton
2.5%
3
Redbridge
2.5%
3
Bromley
1.7%
2
Camden
1.7%
2
Haringey
1.7%
2
Harrow
1.7%
2
Hillingdon
1.7%
2
Kensington and Chelsea
1.7%
2
Lambeth
1.7%
2
Waltham Forest
1.7%
2
Wandsworth
1.7%
2
Bexley
0.8%
1
Greenwich
0.8%
1
Southwark
0.8%
1
Westminster
0.8%
1
la_east_mids Which local authority do you live in?
Base: 78
Leicestershire
17.9%
14
Leicester
12.8%
10
Nottinghamshire
11.5%
9
Lincolnshire
10.3%
8
Nottingham
10.3%
8
Derby
9.0%
7
Derbyshire
9.0%
7
North Northamptonshire
9.0%
7
West Northamptonshire
9.0%
7
Rutland
1.3%
1
la_south_east Which local authority do you live in?
Base: 135
Kent
21.5%
29
Hampshire
14.1%
19
West Sussex
10.4%
14
Buckinghamshire
8.1%
11
East Sussex
7.4%
10
Oxfordshire
6.7%
9
Surrey
5.9%
8
Portsmouth
5.2%
7
Medway
4.4%
6
Milton Keynes
3.7%
5
Reading
3.7%
5
Wokingham
3.0%
4
Southampton
2.2%
3
Bracknell Forest
0.7%
1
Brighton and Hove
0.7%
1
Isle of Wight
0.7%
1
West Berkshire
0.7%
1
Windsor and Maidenhead
0.7%
1
la_east_england Which local authority do you live in?
Base: 86
Essex
26.7%
23
Suffolk
20.9%
18
Norfolk
12.8%
11
Cambridgeshire
9.3%
8
Hertfordshire
8.1%
7
Luton
7.0%
6
Peterborough
4.7%
4
Bedford
3.5%
3
Central Bedfordshire
2.3%
2
Southend-on-Sea
2.3%
2
Thurrock
2.3%
2
la_north_west Which local authority do you live in?
Base: 126
Manchester
20.6%
26
Lancashire
15.1%
19
Liverpool
7.9%
10
Bolton
6.3%
8
Cheshire West and Chester
6.3%
8
Blackburn with Darwen
4.8%
6
Rochdale
4.8%
6
Blackpool
4.0%
5
Bury
4.0%
5
Cumberland
4.0%
5
Cheshire East
2.4%
3
Halton
2.4%
3
Oldham
2.4%
3
Salford
2.4%
3
Wigan
2.4%
3
Wirral
2.4%
3
Sefton
1.6%
2
St Helens
1.6%
2
Stockport
1.6%
2
Trafford
1.6%
2
Tameside
0.8%
1
Westmorland and Furness
0.8%
1
la_north_east Which local authority do you live in?
Base: 49
County Durham
20.4%
10
Northumberland
18.4%
9
Newcastle upon Tyne
16.3%
8
Sunderland
16.3%
8
Redcar and Cleveland
8.2%
4
North Tyneside
6.1%
3
Hartlepool
4.1%
2
Middlesbrough
4.1%
2
Darlington
2.0%
1
Gateshead
2.0%
1
South Tyneside
2.0%
1
la_west_mids Which local authority do you live in?
Base: 102
Birmingham
31.4%
32
Coventry
10.8%
11
Staffordshire
7.8%
8
Telford and Wrekin
7.8%
8
Sandwell
6.9%
7
Stoke-on-Trent
6.9%
7
Wolverhampton
6.9%
7
Dudley
4.9%
5
Solihull
3.9%
4
Walsall
3.9%
4
Worcestershire
2.9%
3
County of Herefordshire
2.0%
2
Shropshire
2.0%
2
Warwickshire
2.0%
2
la_south_west Which local authority do you live in?
Base: 77
Devon
23.4%
18
City of Bristol
13.0%
10
Dorset
11.7%
9
Bournemouth, Christchurch and Poole
10.4%
8
Gloucestershire
9.1%
7
Cornwall
7.8%
6
Somerset
6.5%
5
North Somerset
5.2%
4
South Gloucestershire
3.9%
3
Wiltshire
3.9%
3
Plymouth
2.6%
2
Bath and North East Somerset
1.3%
1
Swindon
1.3%
1
la_yorkshire_humber Which local authority do you live in?
Base: 89
Sheffield
15.7%
14
Kirklees
14.6%
13
Leeds
11.2%
10
North Yorkshire
10.1%
9
East Riding of Yorkshire
9.0%
8
Barnsley
7.9%
7
Bradford
7.9%
7
Wakefield
5.6%
5
North East Lincolnshire
4.5%
4
Doncaster
3.4%
3
City of Kingston upon Hull
3.4%
3
Rotherham
3.4%
3
Calderdale
1.1%
1
North Lincolnshire
1.1%
1
York
1.1%
1
scot_region Which electoral region of Scotland do you live in?
Base: 79
Glasgow
24.1%
19
West Scotland
13.9%
11
Lothian
12.7%
10
South Scotland
12.7%
10
Mid Scotland and Fife
12.7%
10
Central Scotland
11.4%
9
North East Scotland
10.1%
8
Highlands and Islands
2.5%
2
la_scotland Which council area do you live in?
Base: 79
Glasgow City
13.9%
11
Fife
12.7%
10
City of Edinburgh
7.6%
6
Dumfries and Galloway
7.6%
6
West Lothian
7.6%
6
Aberdeenshire
5.1%
4
Renfrewshire
5.1%
4
Angus
3.8%
3
South Ayrshire
3.8%
3
South Lanarkshire
3.8%
3
Aberdeen City
2.5%
2
East Dunbartonshire
2.5%
2
Falkirk
2.5%
2
Na h-Eileanan Siar
2.5%
2
North Ayrshire
2.5%
2
Perth and Kinross
2.5%
2
West Dunbartonshire
2.5%
2
Argyll and Bute
1.3%
1
Dundee City
1.3%
1
East Ayrshire
1.3%
1
Inverclyde
1.3%
1
Midlothian
1.3%
1
Moray
1.3%
1
North Lanarkshire
1.3%
1
Scottish Borders
1.3%
1
Stirling
1.3%
1
la_wales In which local authority do you live?
Base: 48
Cardiff // Caerdydd
12.5%
6
Vale of Glamorgan // Bro Morgannwg
12.5%
6
Carmarthenshire // Sir Gaerfyrddin
10.4%
5
Bridgend // Pen-y-bont ar Ogwr
8.3%
4
Flintshire // Sir y Fflint
8.3%
4
Gwynedd // Gwynedd
8.3%
4
Powys // Powys
8.3%
4
Conwy // Conwy
6.2%
3
Newport // Casnewydd
6.2%
3
Neath Port Talbot // Castell-nedd Port Talbot
4.2%
2
Blaenau Gwent // Blaenau Gwent
2.1%
1
Caerphilly // Caerffili
2.1%
1
Ceredigion // Ceredigion
2.1%
1
Denbighshire // Sir Ddinbych
2.1%
1
Pembrokeshire // Sir Benfro
2.1%
1
Rhondda Cynon Taf // Rhondda Cynon Taf
2.1%
1
Torfaen // Torfaen
2.1%
1
welsh_region **HIDDEN** Welsh Region From LA
Base: 48
South Wales Central
27.1%
13
North Wales
25.0%
12
Mid and West Wales
22.9%
11
South Wales West
12.5%
6
South Wales East
12.5%
6
la_northern_ireland Which local authority do you live in?
Base: 15
Belfast
40.0%
6
Ards and North Down
20.0%
3
Derry City and Strabane
13.3%
2
Lisburn and Castlereagh
13.3%
2
Armagh City, Banbridge and Craigavon
6.7%
1
Newry, Mourne and Down
6.7%
1
computationaladults How many people aged 14 or over live in your household, including yourself?
Base: 1003
2
43.5%
436
1 (only me)
24.8%
249
3
16.7%
167
4
11.3%
113
5
2.0%
20
6 or more
1.8%
18
computationalchildren How many children aged 13 or under live in your household?
Base: 1003
0 (no children aged 13 or under)
68.6%
688
1
16.2%
162
2
11.2%
112
3
2.9%
29
4
1.0%
10
5
0.1%
1
6 or more
0.1%
1
HHinc Which of the following categories best describes your annual household income, including all benefits, but before tax is deducted?
Base: 1003
£20,000 - £29,999
16.6%
166
£30,000 - £39,999
13.9%
139
£40,000 - £49,999
10.2%
102
Less than £10,000
9.1%
91
£10,000 - £14,999
9.0%
90
£50,000 - £59,999
7.1%
71
£15,000 - £19,999
6.8%
68
£100,000 - £149,999
5.2%
52
£60,000 - £69,999
4.9%
49
Prefer not to say
4.2%
42
£70,000 - £79,999
3.7%
37
£90,000 - £99,999
3.2%
32
£80,000 - £89,999
2.7%
27
£150,000 - £199,999
1.5%
15
£200,000 or more
1.2%
12
Don't know
1.0%
10
HHinc_Range We want to hear from a broad range of people from across the country. We ask about annual household income for demographic purposes only. It does not need to be exact, just as accurate an estimate as you can give.
Base: 52
Less than £20,000
40.4%
21
Between £20,000 and £39,999
30.8%
16
Between £40,000 and £59,999
17.3%
9
£60,000 or more
11.5%
6
aehhinc The calculation needs to use computationalincome, computationaladults and computationalchildren
Base: 1003
£0 - £19,999
33.8%
339
£40,000+
33.2%
333
£20,000 - £39,999
33.0%
331
emp1 Which of the following best describes your current employment status?
Base: 1003
Employed full-time (More than 30 hours per week)
43.9%
440
Employed part-time (Up to 30 hours per week)
17.5%
176
Retired
14.0%
140
Unemployed
7.1%
71
Unable to work due to long-term illness or disability
6.1%
61
Family carer / homemaker
4.2%
42
Self-employed
4.1%
41
Student
2.9%
29
Unpaid volunteer
0.3%
3
emp2 Are you currently also in any paid employment alongside your studies?
Base: 29
Not Employed
55.2%
16
Employed part-time (Up to 30 hours per week)
31.0%
9
Self Employed
10.3%
3
Employed full-time (More than 30 hours per week)
3.4%
1
tenure Which of the following types of housing tenure best describes the accommodation you live in?
Base: 1003
Owned outright
31.0%
311
Owned with a mortgage or loan
22.8%
229
Rented from private landlord or letting agency
16.4%
164
Rented from Council (Local Authority)
13.5%
135
Rented from housing association, housing co-operative, charitable trust, or registered social landlord
10.6%
106
Living rent free
2.2%
22
Shared ownership - with a mortgage and paying rent
1.1%
11
Rented from a relative or friend of household member
1.0%
10
Other private rented
1.0%
10
Tied accommodation (accommodation provided by employer of a household member)
0.5%
5
seg Which of the following best describes the current occupation of the chief income earner in your household?
Base: 1003
Supervisory or clerical and junior managerial roles, administrative or professional
18.9%
190
Intermediate managerial roles, administrative or professional
17.6%
177
Skilled manual worker
16.3%
163
Higher managerial roles, administrative or professional
12.8%
128
Unemployed
11.9%
119
Pensioner
11.1%
111
Semi-skilled and unskilled manual worker
10.5%
105
Casual worker
1.0%
10
se_group *Hidden* Question for Socio-Economic Groups
Base: 1003
C2DE
50.6%
508
ABC1
49.4%
495
qual_multi_1 qual_multi - Which of these qualifications do you have? No Qualifications
Base: 65
No Qualifications
100.0%
65
qual_multi_2 qual_multi - Which of these qualifications do you have? Entry level qualification (e g entry level certificate, Skills for Life)
Base: 65
Entry level qualification (e g entry level certificate, Skills for Life)
100.0%
65
qual_multi_3 qual_multi - Which of these qualifications do you have? Level 1 qualification (e g Level 1 basic / essential / functional skills, Music Grade 1, 2, or 3)
Base: 87
Level 1 qualification (e g Level 1 basic / essential / functional skills, Music Grade 1, 2, or 3)
100.0%
87
qual_multi_4 qual_multi - Which of these qualifications do you have? A formal Apprenticeship
Base: 51
A formal Apprenticeship
100.0%
51
qual_multi_5 qual_multi - Which of these qualifications do you have? NVQs / GNVQs / RSA Diploma
Base: 159
NVQs / GNVQs / RSA Diploma
100.0%
159
qual_multi_6 qual_multi - Which of these qualifications do you have? Standard Grade
Base: 28
Standard Grade
100.0%
28
qual_multi_7 qual_multi - Which of these qualifications do you have? GCSEs / O-Levels / CSEs
Base: 348
GCSEs / O-Levels / CSEs
100.0%
348
qual_multi_8 qual_multi - Which of these qualifications do you have? Highers / Advanced Highers
Base: 33
Highers / Advanced Highers
100.0%
33
qual_multi_9 qual_multi - Which of these qualifications do you have? AS-Levels
Base: 50
AS-Levels
100.0%
50
qual_multi_10 qual_multi - Which of these qualifications do you have? A-Levels
Base: 171
A-Levels
100.0%
171
qual_multi_11 qual_multi - Which of these qualifications do you have? International Baccalaureate Diploma / Technical Baccalaureate Level 3
Base: 23
International Baccalaureate Diploma / Technical Baccalaureate Level 3
100.0%
23
qual_multi_12 qual_multi - Which of these qualifications do you have? Higher National Certificate (HNC) / Certificate of Higher Education (CertHE)
Base: 38
Higher National Certificate (HNC) / Certificate of Higher Education (CertHE)
100.0%
38
qual_multi_13 qual_multi - Which of these qualifications do you have? Higher National Diploma (HND) / Diploma of Higher Education (DipHE) / Foundation Degree
Base: 57
Higher National Diploma (HND) / Diploma of Higher Education (DipHE) / Foundation Degree
100.0%
57
qual_multi_14 qual_multi - Which of these qualifications do you have? Professional Qualifications (e g Teaching, Nursing, Accountancy, Licentiateship)
Base: 54
Professional Qualifications (e g Teaching, Nursing, Accountancy, Licentiateship)
100.0%
54
qual_multi_15 qual_multi - Which of these qualifications do you have? Degree / Postgraduate Degree (e g BA, BSc, MA, MSc, MRes, MBA, PGCE, PGDip, PhD)
Base: 285
Degree / Postgraduate Degree (e g BA, BSc, MA, MSc, MRes, MBA, PGCE, PGDip, PhD)
100.0%
285
qual_multi_16 qual_multi - Which of these qualifications do you have? Award
Base: 9
Award
100.0%
9
qual_multi_17 qual_multi - Which of these qualifications do you have? Certificate (Other)
Base: 16
Certificate (Other)
100.0%
16
qual_multi_18 qual_multi - Which of these qualifications do you have? Diploma (Other)
Base: 14
Diploma (Other)
100.0%
14
qual_multi_19 qual_multi - Which of these qualifications do you have? Other (incl other work-related qualifications / vocational training, e g forklift operator training, construction skills certification scheme (CSCS), & Foreign Qualifications)
Base: 24
Other (incl other work-related qualifications / vocational training, e g forklift operator training, construction skil
100.0%
24
qual_nvq At which level is your highest qualification for your NVQs/GNVQs/RSA Diploma?
Base: 159
NVQ Level 3 or an Advanced GNVQ or an RSA Advanced Diploma
53.5%
85
NVQ Level 2 or an Intermediate GNVQ or an RSA Diploma
25.2%
40
NVQ Level 4 or higher, or an RSA Higher Diploma
11.3%
18
NVQ Level 1 or a Foundation GNVQ
10.1%
16
qual_alevel_1 qual_alevel - How many of each of the following qualifications do you have? A-Levels
Base: 171
3
44.4%
76
2
30.4%
52
4+
14.0%
24
1
11.1%
19
qual_alevel_2 qual_alevel - How many of each of the following qualifications do you have? AS-Levels
Base: 50
4+
32.0%
16
1
28.0%
14
2
26.0%
13
3
14.0%
7
qual_gcse What is your highest level of attainment for your GCSEs/O-Levels/CSEs?
Base: 348
5 or more GCSEs (Grades A*-C) / O-Levels (Pass) / CSEs (Grade 1)
68.7%
239
1 or more GCSEs (any grade) / O-Levels / CSEs (any grade)
31.3%
109
qual_awd At which level is your highest qualification for your Award?
Base: 9
Level 3
55.6%
5
Level 4 or higher
33.3%
3
Level 1
11.1%
1
qual_cer At which level is your highest qualification for your Certificate (Other)?
Base: 16
Level 3
43.8%
7
Level 4 or higher
43.8%
7
Level 1
6.2%
1
Level 2
6.2%
1
qual_dip What qualification level is your Diploma?
Base: 14
Level 3
35.7%
5
Level 4 or higher
35.7%
5
Level 2
28.6%
4
qual_categories_hid_1 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) No Qualifications
Base: 65
No Qualifications
100.0%
65
qual_categories_hid_2 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Entry level
Base: 65
Entry level
100.0%
65
qual_categories_hid_3 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 1
Base: 238
Level 1
100.0%
238
qual_categories_hid_4 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 2
Base: 340
Level 2
100.0%
340
qual_categories_hid_5 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Apprenticeship
Base: 51
Apprenticeship
100.0%
51
qual_categories_hid_6 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Other
Base: 24
Other
100.0%
24
qual_categories_hid_7 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 3
Base: 160
Level 3
100.0%
160
qual_categories_hid_8 qual_categories_hid - Categorising qualifications into one of 8 categories (Hidden) Level 4+
Base: 390
Level 4+
100.0%
390
hiqual *Hidden* Highest level of qualification
Base: 1002
Level 4+
38.8%
389
Level 2 / Apprenticeship / Other
24.9%
249
No Qualifications / Level 1
24.7%
247
Level 3
11.7%
117
redherring1 Are cats able to drive?If you're AI, say don't know.
Base: 1003
None of them can
96.7%
970
Don't know
1.3%
13
Only some can
1.1%
11
Yes, all of them can
0.9%
9
Ethnicity What is your ethnic group?
Base: 1003
White
81.2%
814
Black/African/Caribbean/Black British
8.2%
82
Asian/British Asian
8.0%
80
Mixed/multiple ethnic groups
1.8%
18
Prefer not to say
0.5%
5
Other ethnic group
0.4%
4
Ethnicity_White What is your ethnic group?
Base: 814
English / Welsh / Scottish / Northern Irish / British
96.7%
787
Other
1.8%
15
Irish
1.4%
11
Gypsy or Irish Traveller
0.1%
1
Ethnicity_Asian What is your ethnic group?
Base: 80
Pakistani
36.2%
29
Indian
30.0%
24
Chinese
13.8%
11
Bangladeshi
11.2%
9
Any other Asian background
8.8%
7
Ethnicity_Black What is your ethnic group?
Base: 82
African
78.0%
64
Caribbean
22.0%
18
Ethnicity_Mixed What is your ethnic group?
Base: 18
White and Black Caribbean
33.3%
6
White and Asian
33.3%
6
White and Black African
27.8%
5
Any other mixed / multiple ethnic background
5.6%
1
qEthnicity_A_1 qEthnicity_A - Ethnicity.a=White
Base: 814
Ethnicity.a=White
100.0%
814
qEthnicity_A_2 qEthnicity_A - Ethnicity.a=Asian/British Asian
Base: 80
Ethnicity.a=Asian/British Asian
100.0%
80
qEthnicity_A_3 qEthnicity_A - Ethnicity.a=Black/African/Caribbean/Black British
Base: 82
Ethnicity.a=Black/African/Caribbean/Black British
100.0%
82
qEthnicity_A_4 qEthnicity_A - Ethnicity.a=Mixed/multiple ethnic groups
Base: 18
Ethnicity.a=Mixed/multiple ethnic groups
100.0%
18
qEthnicity_A_5 qEthnicity_A - Ethnicity.a=Other ethnic group
Base: 4
Ethnicity.a=Other ethnic group
100.0%
4
qEthnicity_B_1 qEthnicity_B - Ethnicity.a=White
Base: 814
Ethnicity.a=White
100.0%
814
qEthnicity_B_2 qEthnicity_B - Ethnicity.a=Asian/British Asian
Base: 80
Ethnicity.a=Asian/British Asian
100.0%
80
qEthnicity_B_3 qEthnicity_B - Ethnicity.a=Black/African/Caribbean/Black British
Base: 50
Ethnicity.a=Black/African/Caribbean/Black British
100.0%
50
qEthnicity_B_4 qEthnicity_B - Ethnicity.a=Mixed/multiple ethnic groups
Base: 18
Ethnicity.a=Mixed/multiple ethnic groups
100.0%
18
qEthnicity_B_5 qEthnicity_B - Ethnicity.a=Other ethnic group
Base: 4
Ethnicity.a=Other ethnic group
100.0%
4
Religion What is your religion?
Base: 1003
Christian (including Church of England, Catholic, Protestant, and all other Christian denomination)
48.6%
487
No religion
42.9%
430
Muslim
5.3%
53
Hindu
1.0%
10
Any other religion
0.7%
7
Jewish
0.6%
6
Buddhist
0.5%
5
Sikh
0.5%
5
qeu16 Thinking back to the EU referendum held on the 23rd June 2016, can you recall whether you voted in the referendum or not?
Base: 866
I voted in the 2016 EU referendum
72.2%
625
I did not vote in the 2016 EU referendum
23.6%
204
Don’t know
4.3%
37
eu16 How did you vote in the 2016 EU Referendum?
Base: 625
Remain
52.0%
325
Leave
46.1%
288
Can’t remember
1.9%
12
qge19 Thinking back to the General Election held on 12th December 2019, can you recall whether you voted in that election or not?
Base: 910
I voted in the 2019 General Election
71.8%
653
I did not vote in the 2019 General Election
23.1%
210
Can’t remember
5.2%
47
ge19 For which party did you vote in the 2019 General Election?
Base: 653
Conservative
38.0%
248
Labour
36.3%
237
Liberal Democrats
8.4%
55
Green Party
4.4%
29
Brexit Party
4.0%
26
Scottish National Party (SNP)
3.2%
21
Can’t remember
2.9%
19
Plaid Cymru
0.8%
5
Another party
0.8%
5
UUP
0.5%
3
Sinn Fein
0.3%
2
Alliance
0.3%
2
Democratic Unionist Party
0.2%
1
qge24 Thinking back to the General Election held on the 4th July 2024, can you recall whether you voted in that election or not?
Base: 1003
I voted in the 2024 General Election
69.9%
701
I did not vote for the 2024 General Election
26.3%
264
Can’t remember
3.8%
38
ge24 For which party did you vote in the 2024 General Election?
Base: 701
Labour
40.2%
282
Conservative
22.1%
155
Reform UK
16.1%
113
Liberal Democrats
8.3%
58
Green Party
6.6%
46
Scottish National Party (SNP)
3.0%
21
Can’t remember
1.4%
10
Another party
0.7%
5
Plaid Cymru
0.6%
4
Sinn Fein
0.4%
3
Democratic Unionist Party
0.3%
2
UUP
0.3%
2
ltv If there were to be a general election, on a scale of 0 - 10, where 0 is would not vote and 10 is certain to vote, how likely would you be to vote?
Base: 1003
10 - Certain to vote
50.2%
504
0 - Would not vote
10.2%
102
8
9.4%
94
9
8.5%
85
7
5.7%
57
5
4.7%
47
6
3.0%
30
4
2.8%
28
2
2.3%
23
3
1.9%
19
1
1.4%
14
gevi If there were a general election tomorrow, and there were candidates from all political parties standing in your constituency, for which party would you vote?
Base: 901
Reform UK
24.9%
224
Labour
21.0%
189
Conservative
17.4%
157
Green Party
11.8%
106
Undecided
10.1%
91
Liberal Democrats
7.9%
71
Scottish National Party (SNP)
2.8%
25
Another party
1.7%
15
Plaid Cymru
1.2%
11
Democratic Unionist Party
0.6%
5
Sinn Fein
0.3%
3
Alliance
0.2%
2
UUP
0.2%
2
party_id Do you generally feel closer to one of the parties than the others? If so, which one?
Base: 1003
I don’t feel close to any political party
23.7%
238
Reform UK
20.1%
202
Labour
19.8%
199
Conservative
14.8%
148
Green Party
9.8%
98
Liberal Democrats
5.5%
55
Scottish National Party (SNP)
3.0%
30
Plaid Cymru
1.1%
11
Another party
1.0%
10
Democratic Unionist Party
0.4%
4
Sinn Fein
0.3%
3
Alliance
0.2%
2
UUP
0.1%
1
SDLP
0.1%
1
TUV
0.1%
1
party_id_strength On a scale from 0-10, where 0 means “Not close at all” and 10 means “Very close”, how close do you feel towards ?
Base: 755
10 - Very close
26.8%
202
8
22.6%
171
7
14.6%
110
9
13.6%
103
6
8.1%
61
5
7.7%
58
3
1.9%
14
4
1.9%
14
0 - Not close at all
1.2%
9
2
1.1%
8
1
0.4%
3
Don’t know
0.3%
2
natid_sco_1 natid_sco - What do you feel is your national identity? Scottish
Base: 56
Scottish
100.0%
56
natid_sco_2 natid_sco - What do you feel is your national identity? English
Base: 9
English
100.0%
9
natid_sco_5 natid_sco - What do you feel is your national identity? British
Base: 12
British
100.0%
12
natid_sco_6 natid_sco - What do you feel is your national identity? Other
Base: 5
Other
100.0%
5
natid_ew_1 natid_ew - How would you describe your national identity? British
Base: 555
British
100.0%
555
natid_ew_2 natid_ew - How would you describe your national identity? English
Base: 394
English
100.0%
394
natid_ew_3 natid_ew - How would you describe your national identity? Welsh
Base: 28
Welsh
100.0%
28
natid_ew_4 natid_ew - How would you describe your national identity? Scottish
Base: 5
Scottish
100.0%
5
natid_ew_5 natid_ew - How would you describe your national identity? Northern Irish
Base: 5
Northern Irish
100.0%
5
natid_ew_6 natid_ew - How would you describe your national identity? Other, write in
Base: 45
Other, write in
100.0%
45
personal_issues_1 personal_issues - Which three issues facing the country have the most personal impact on you? Cost of living
Base: 712
Cost of living
100.0%
712
personal_issues_2 personal_issues - Which three issues facing the country have the most personal impact on you? Health and the NHS
Base: 398
Health and the NHS
100.0%
398
personal_issues_3 personal_issues - Which three issues facing the country have the most personal impact on you? Immigration
Base: 247
Immigration
100.0%
247
personal_issues_4 personal_issues - Which three issues facing the country have the most personal impact on you? The economy generally
Base: 299
The economy generally
100.0%
299
personal_issues_5 personal_issues - Which three issues facing the country have the most personal impact on you? Crime
Base: 183
Crime
100.0%
183
personal_issues_6 personal_issues - Which three issues facing the country have the most personal impact on you? Housing
Base: 170
Housing
100.0%
170
personal_issues_7 personal_issues - Which three issues facing the country have the most personal impact on you? Environment/Climate Change
Base: 102
Environment/Climate Change
100.0%
102
personal_issues_8 personal_issues - Which three issues facing the country have the most personal impact on you? Pensions
Base: 131
Pensions
100.0%
131
personal_issues_9 personal_issues - Which three issues facing the country have the most personal impact on you? Energy
Base: 204
Energy
100.0%
204
personal_issues_10 personal_issues - Which three issues facing the country have the most personal impact on you? Jobs
Base: 154
Jobs
100.0%
154
personal_issues_11 personal_issues - Which three issues facing the country have the most personal impact on you? Welfare benefits
Base: 127
Welfare benefits
100.0%
127
personal_issues_12 personal_issues - Which three issues facing the country have the most personal impact on you? Education
Base: 71
Education
100.0%
71
personal_issues_13 personal_issues - Which three issues facing the country have the most personal impact on you? Defence
Base: 68
Defence
100.0%
68
personal_issues_14 personal_issues - Which three issues facing the country have the most personal impact on you? Foreign Policy
Base: 30
Foreign Policy
100.0%
30
personal_issues_15 personal_issues - Which three issues facing the country have the most personal impact on you? Transport
Base: 74
Transport
100.0%
74
personal_issues_16 personal_issues - Which three issues facing the country have the most personal impact on you? Culture
Base: 39
Culture
100.0%
39
best_pm Which of the following party leaders would make the best Prime Minister?
Base: 1003
Don't know
28.8%
289
Keir Starmer
26.1%
262
Nigel Farage
24.4%
245
Kemi Badenoch
20.6%
207
econtrust_1 Who do you trust more on the economy?
Base: 1
Keir Starmer
100.0%
1
econtrust_2 Who do you trust more on the economy?
Base: 1
Labour Chancellor of the Exchequer, Rachel Reeves
100.0%
1
kemiapp1 Which of the following statements is closest to your view?
Base: 1
Kemi Badenoch is not doing well as a leader of the Conservative Party
100.0%
1
keirapp1 Which of the following statements is closest to your view?
Base: 1
Keir Starmer is not doing well as a leader of the Labour Party
100.0%
1
farageapp1 Which of the following statements is closest to your view?
Base: 1
Nigel Farage is not doing well as a leader of Reform UK
100.0%
1
polanskiapp1 Which of the following statements is closest to your view?
Base: 1
Zack Polanski is doing well as a leader of the Green Party of England and Wales
100.0%
1
daveyapp1 Which of the following statements is closest to your view?
Base: 1
Ed Davey is not doing well as a leader of the Liberal Democrats
100.0%
1
leaderlike_1 leaderlike - To what extent, if at all, do you like or dislike each of the following party leaders? Kemi Badenoch
Base: 1003
Neither like nor dislike
24.3%
244
Somewhat like
22.9%
230
Strongly dislike
15.9%
159
Somewhat dislike
13.9%
139
Strongly like
13.3%
133
Have not heard of
5.5%
55
Don’t know
4.3%
43
leaderlike_2 leaderlike - To what extent, if at all, do you like or dislike each of the following party leaders? Keir Starmer
Base: 1003
Strongly dislike
33.9%
340
Somewhat like
19.2%
193
Neither like nor dislike
19.1%
192
Somewhat dislike
15.0%
150
Strongly like
7.8%
78
Don’t know
3.6%
36
Have not heard of
1.4%
14
leaderlike_3 leaderlike - To what extent, if at all, do you like or dislike each of the following party leaders? Ed Davey
Base: 1003
Neither like nor dislike
34.7%
348
Somewhat like
19.2%
193
Strongly dislike
14.0%
140
Somewhat dislike
11.5%
115
Don’t know
7.6%
76
Strongly like
6.6%
66
Have not heard of
6.5%
65
leaderlike_4 leaderlike - To what extent, if at all, do you like or dislike each of the following party leaders? Nigel Farage
Base: 1003
Strongly dislike
31.6%
317
Somewhat like
19.1%
192
Strongly like
17.7%
178
Neither like nor dislike
15.5%
155
Somewhat dislike
10.6%
106
Don’t know
3.3%
33
Have not heard of
2.2%
22
leaderlike_5 leaderlike - To what extent, if at all, do you like or dislike each of the following party leaders? Zack Polanski
Base: 1003
Neither like nor dislike
28.6%
287
Strongly dislike
23.7%
238
Somewhat like
14.9%
149
Somewhat dislike
12.0%
120
Don’t know
7.1%
71
Have not heard of
7.0%
70
Strongly like
6.8%
68
leaderqual_1 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Honesty
Base: 1
Keir Starmer
100.0%
1
leaderqual_2 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Competence
Base: 1
Keir Starmer
100.0%
1
leaderqual_3 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Out of touch with ordinary people
Base: 1
Kemi Badenoch
100.0%
1
leaderqual_4 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Genuine
Base: 1
Keir Starmer
100.0%
1
leaderqual_5 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Strong leadership
Base: 1
Keir Starmer
100.0%
1
leaderqual_6 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Calmness
Base: 1
Keir Starmer
100.0%
1
leaderqual_7 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Irrationality
Base: 1
Nigel Farage
100.0%
1
leaderqual_8 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Intelligence
Base: 1
Keir Starmer
100.0%
1
leaderqual_9 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Pessimism
Base: 1
Nigel Farage
100.0%
1
leaderqual_10 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Reliability
Base: 1
Keir Starmer
100.0%
1
leaderqual_11 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Decisiveness
Base: 1
Keir Starmer
100.0%
1
leaderqual_12 leaderqual - Which of the following party leaders most demonstrates the following characteristics? Empathy
Base: 1
Keir Starmer
100.0%
1
issuesgovt_1 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Education
Base: 1
4
100.0%
1
issuesgovt_2 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? The environment
Base: 1
4
100.0%
1
issuesgovt_3 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Immigration
Base: 1
4
100.0%
1
issuesgovt_4 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Industrial relations
Base: 1
4
100.0%
1
issuesgovt_5 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? The NHS
Base: 1
4
100.0%
1
issuesgovt_6 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Refugees and asylum seekers
Base: 1
4
100.0%
1
issuesgovt_7 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Climate change
Base: 1
4
100.0%
1
issuesgovt_8 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? The economy
Base: 1
4
100.0%
1
issuesgovt_9 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? National security
Base: 1
4
100.0%
1
issuesgovt_10 issuesgovt - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of the UK government to address the following areas? Housing
Base: 1
4
100.0%
1
issuesbadenoch_1 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Education
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_2 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? The environment
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_3 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Immigration
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_4 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Industrial relations
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_5 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? The NHS
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_6 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Refugees and asylum seekers
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_7 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Climate change
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_8 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? The economy
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_9 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? National security
Base: 1
1 - Not confident at all
100.0%
1
issuesbadenoch_10 issuesbadenoch - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Kemi Badenoch to address the following areas? Housing
Base: 1
1 - Not confident at all
100.0%
1
issuesstarmer_1 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Education
Base: 1
4
100.0%
1
issuesstarmer_2 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? The environment
Base: 1
4
100.0%
1
issuesstarmer_3 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Immigration
Base: 1
4
100.0%
1
issuesstarmer_4 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Industrial relations
Base: 1
4
100.0%
1
issuesstarmer_5 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? The NHS
Base: 1
4
100.0%
1
issuesstarmer_6 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Refugees and asylum seekers
Base: 1
4
100.0%
1
issuesstarmer_7 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Climate change
Base: 1
4
100.0%
1
issuesstarmer_8 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? The economy
Base: 1
4
100.0%
1
issuesstarmer_9 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? National security
Base: 1
4
100.0%
1
issuesstarmer_10 issuesstarmer - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Keir Starmer to address the following areas? Housing
Base: 1
4
100.0%
1
issuesfarage_1 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Education
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_2 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? The environment
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_3 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Immigration
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_4 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Industrial relations
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_5 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? The NHS
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_6 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Refugees and asylum seekers
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_7 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Climate change
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_8 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? The economy
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_9 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? National security
Base: 1
1 - Not confident at all
100.0%
1
issuesfarage_10 issuesfarage - On a scale of 1 to 5 where 1 is not confident at all and 5 is very confident, how confident are you in the ability of Nigel Farage to address the following areas? Housing
Base: 1
1 - Not confident at all
100.0%
1
likedislikeparty_1 likedislikeparty - To what extent, if at all, do you like or dislike the following political parties? Conservative
Base: 1
Strongly dislike
100.0%
1
likedislikeparty_2 likedislikeparty - To what extent, if at all, do you like or dislike the following political parties? Labour
Base: 1
Somewhat like
100.0%
1
likedislikeparty_3 likedislikeparty - To what extent, if at all, do you like or dislike the following political parties? Liberal Democrat
Base: 1
Neither like nor dislike
100.0%
1
likedislikeparty_6 likedislikeparty - To what extent, if at all, do you like or dislike the following political parties? Green Party
Base: 1
Somewhat like
100.0%
1
likedislikeparty_7 likedislikeparty - To what extent, if at all, do you like or dislike the following political parties? Reform UK
Base: 1
Strongly dislike
100.0%
1
poltrust_1 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Environment / Climate Change
Base: 1
Green Party
100.0%
1
poltrust_2 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Cost of living
Base: 1
Green Party
100.0%
1
poltrust_3 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Health and the NHS
Base: 1
Labour
100.0%
1
poltrust_4 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? The economy generally
Base: 1
Labour
100.0%
1
poltrust_5 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Housing
Base: 1
Labour
100.0%
1
poltrust_6 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Energy
Base: 1
Labour
100.0%
1
poltrust_7 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Crime
Base: 1
Labour
100.0%
1
poltrust_8 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Education
Base: 1
Labour
100.0%
1
poltrust_9 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Defence
Base: 1
Labour
100.0%
1
poltrust_10 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Immigration
Base: 1
Green Party
100.0%
1
poltrust_11 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Transport
Base: 1
Labour
100.0%
1
poltrust_12 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Pensions
Base: 1
Labour
100.0%
1
poltrust_13 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Jobs
Base: 1
Labour
100.0%
1
poltrust_14 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Foreign policy
Base: 1
Labour
100.0%
1
poltrust_15 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Welfare benefits
Base: 1
Labour
100.0%
1
poltrust_16 poltrust - Thinking about the following policy areas, for each policy area, which party do you trust the most? Culture
Base: 1
Green Party
100.0%
1
redherring2 Which of the below is yellow?
Base: 1003
Lemon
99.4%
997
Spinach
0.3%
3
Strawberry
0.3%
3
ltv_parties_1 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Conservative
Base: 1003
0 - Very unlikely
31.0%
311
5
10.3%
103
8
8.7%
87
10 - Very likely
8.5%
85
7
7.3%
73
6
7.0%
70
2
6.8%
68
3
6.0%
60
4
5.5%
55
1
4.9%
49
9
4.2%
42
ltv_parties_2 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Labour
Base: 1003
0 - Very unlikely
34.7%
348
5
9.8%
98
10 - Very likely
8.5%
85
8
8.0%
80
7
7.4%
74
4
6.4%
64
2
6.0%
60
3
5.9%
59
6
5.5%
55
9
4.4%
44
1
3.6%
36
ltv_parties_3 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Liberal Democrats
Base: 1003
0 - Very unlikely
28.5%
286
5
13.0%
130
3
9.3%
93
6
8.5%
85
4
7.5%
75
7
7.3%
73
8
6.8%
68
2
5.9%
59
10 - Very likely
5.5%
55
1
5.0%
50
9
2.9%
29
ltv_parties_4 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Reform UK
Base: 1003
0 - Very unlikely
36.5%
366
10 - Very likely
15.3%
153
8
6.6%
66
5
6.5%
65
7
6.3%
63
9
5.8%
58
6
5.4%
54
2
5.0%
50
3
4.7%
47
4
4.3%
43
1
3.8%
38
ltv_parties_5 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Green Party
Base: 1003
0 - Very unlikely
34.8%
349
5
9.5%
95
4
8.3%
83
10 - Very likely
8.1%
81
7
7.2%
72
3
7.0%
70
8
5.8%
58
2
5.5%
55
6
5.5%
55
1
4.9%
49
9
3.6%
36
ltv_parties_6 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Scottish National Party
Base: 79
0 - Very unlikely
22.8%
18
10 - Very likely
21.5%
17
8
10.1%
8
7
8.9%
7
9
8.9%
7
5
7.6%
6
1
5.1%
4
4
5.1%
4
6
5.1%
4
2
2.5%
2
3
2.5%
2
ltv_parties_7 ltv_parties - Regardless of your current vote choice, how likely is it that you would ever vote for each of the following parties? Plaid Cymru
Base: 48
0 - Very unlikely
25.0%
12
10 - Very likely
25.0%
12
5
12.5%
6
4
8.3%
4
2
6.2%
3
9
6.2%
3
3
4.2%
2
6
4.2%
2
8
4.2%
2
1
2.1%
1
7
2.1%
1
dq22_1 dq22 - For each of the following pairs of statements, select which best reflects your view about immigration: Immigration is good for the UK economyImmigration is bad for the UK economy
Base: 1003
Statement 2 is closest to my view
55.8%
560
Statement 1 is closest to my view
44.2%
443
dq22_2 dq22 - For each of the following pairs of statements, select which best reflects your view about immigration: Immigration is good for UK culture and way of lifeImmigration is bad for UK culture and way of life
Base: 1003
Statement 2 is closest to my view
54.7%
549
Statement 1 is closest to my view
45.3%
454
dq22_3 dq22 - For each of the following pairs of statements, select which best reflects your view about immigration: Immigration is good for public services such as schools and the NHSImmigration is bad for public services such as schools and the NHS
Base: 1003
Statement 2 is closest to my view
54.0%
542
Statement 1 is closest to my view
46.0%
461
dq22_4 dq22 - For each of the following pairs of statements, select which best reflects your view about immigration: Immigration is good for life in the UK overallImmigration is bad for life in the UK overall
Base: 1003
Statement 2 is closest to my view
55.3%
555
Statement 1 is closest to my view
44.7%
448
dq14_1 dq14 - For each of the pairs of statements below, please indicate which statement reflects your own view more: 1. The government should take primary responsibility for solving society’s problems, even if that limits what individuals and communities c
Base: 1003
Statement 1 reflects my view somewhat
36.9%
370
Statement 2 reflects my view somewhat
30.9%
310
Statement 1 reflects my view strongly
21.3%
214
Statement 2 reflects my view strongly
10.9%
109
dq14_2 dq14 - For each of the pairs of statements below, please indicate which statement reflects your own view more: 1. The UK benefits from allowing more immigration, even if that changes the make-up of communities. 2. The UK should reduce immigration, even
Base: 1003
Statement 2 reflects my view somewhat
31.2%
313
Statement 2 reflects my view strongly
27.6%
277
Statement 1 reflects my view somewhat
26.7%
268
Statement 1 reflects my view strongly
14.5%
145
dq12 On the scale below (1-4), where would you place yourself between these two statements?
Base: 1003
3
28.2%
283
4 - Too much diversity of cultures and backgrounds weakens a country’s unity
26.2%
263
2
26.0%
261
1 - Diversity of cultures and backgrounds makes a country stronger
19.5%
196
dq17 In the future, do you think AI technologies are more likely to…
Base: 1003
Make little difference either way
27.9%
280
Somewhat worsen working conditions
23.1%
232
Somewhat improve working conditions
20.7%
208
Greatly worsen working conditions and weaken workers’ rights
20.4%
205
Greatly improve working conditions and strengthen workers’ rights
7.8%
78
q38d_1 The government has admitted that the Windrush generation were victims of a major state injustice, and in 2019 the Windrush compensation scheme was established. Victims of other major scandals such as the Post Office Horizon and Infected Blood
Base: 1003
The government should provide the same free legal support to Windrush families
55.4%
556
Don’t know
22.3%
224
The government should not provide the same free legal support to Windrush families
22.2%
223
Q1S How likely, if at all, is your household to purchase a vehicle within the next five years?
Base: 1002
Fairly likely
34.0%
341
Very likely
26.8%
269
Not at all likely
17.8%
178
Not that likely
12.9%
129
Don't know
8.5%
85
Q1S2 How likely, if at all, would you or someone in your household be to consider purchasing an electric vehicle (EV) in the future?
Base: 740
Fairly likely
35.5%
263
Very likely
24.1%
178
Not that likely
20.3%
150
Not at all likely
15.0%
111
Don't know
5.1%
38
q2 When do you think you are most likely to get an electric vehicle (EV), if at all?
Base: 740
In 3–5 years
29.1%
215
I do not expect to get an electric vehicle
20.3%
150
In 1–2 years
17.2%
127
More than 5 years from now
15.4%
114
Don't know
9.5%
70
Within the next 12 months
8.6%
64
q3_1 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? The upfront cost of the vehicle
Base: 276
The upfront cost of the vehicle
100.0%
276
q3_2 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about public charging availability or reliability
Base: 169
Concerns about public charging availability or reliability
100.0%
169
q3_3 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about home charging (e.g. installation, cost or practicality)
Base: 204
Concerns about home charging (e.g. installation, cost or practicality)
100.0%
204
q3_4 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about electricity running costs
Base: 192
Concerns about electricity running costs
100.0%
192
q3_5 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about vehicle range
Base: 170
Concerns about vehicle range
100.0%
170
q3_6 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Not understanding how EV charging works
Base: 77
Not understanding how EV charging works
100.0%
77
q3_7 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Not having off-street parking at home
Base: 97
Not having off-street parking at home
100.0%
97
q3_8 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concern that the technology is changing too quickly
Base: 117
Concern that the technology is changing too quickly
100.0%
117
q3_9 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about battery life or battery replacement costs
Base: 198
Concerns about battery life or battery replacement costs
100.0%
198
q3_10 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Uncertainty about government policy or incentives for EVs
Base: 100
Uncertainty about government policy or incentives for EVs
100.0%
100
q3_11 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Concerns about the resale value of electric vehicles
Base: 115
Concerns about the resale value of electric vehicles
100.0%
115
q3_12 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Preference for petrol or diesel vehicles
Base: 153
Preference for petrol or diesel vehicles
100.0%
153
q3_13 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Other (please specify)
Base: 16
Other (please specify)
100.0%
16
q3_14 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Nothing is holding me back
Base: 67
Nothing is holding me back
100.0%
67
q3_15 q3 - Which of the following, if any, are currently holding you back from getting an electric vehicle (EV)? Don't know
Base: 20
Don't know
100.0%
20
q4 Before today, were you aware that many EV drivers who can charge at home may save money on their running costs (e.g. over £1,000 on average) compared with driving a petrol or diesel car?
Base: 740
I had heard this, but did not know much about it
34.2%
253
No, I was not aware
32.4%
240
Yes, I was aware
28.2%
209
Don't know
5.1%
38
q4b Would knowing that home charging could reduce your running costs make you more or less likely to consider an electric vehicle, if at all?
Base: 740
No difference
40.3%
298
Somewhat more likely
28.5%
211
Much more likely
15.8%
117
Somewhat less likely
7.3%
54
Don't know
4.2%
31
Much less likely
3.9%
29
q5 Before today, had you heard of smart charging for electric vehicles (EV charging)?
Base: 740
Yes, but I do not know much about it
43.5%
322
Yes, and I understand what it means
25.9%
192
No, I had not heard of it
24.1%
178
Don't know
6.5%
48
q6 Smart charging means your EV charger automatically chooses the best times to charge your car — usually when electricity is cheaper, cleaner, or when there is less pressure on the electricity grid. This is different than just having cheaper perio
Base: 740
Fairly appealing
43.4%
321
Very appealing
29.2%
216
Not very appealing
13.4%
99
Not at all appealing
7.2%
53
Don't know
6.9%
51
q7 Before today, were you aware that some EV drivers may be able to earn savings or earn extra financial rewards by plugging in at home and allowing their charger to manage charging at better times?
Base: 740
No, I was not aware
41.4%
306
I had heard something about this, but did not know much
29.9%
221
Yes, I was aware
25.5%
189
Don't know
3.2%
24
q8_1 q8 - What level of monthly financial reward would you expect for your EV charging to be managed automatically? £ - per month
Base: 366
£ - per month
100.0%
366
q8_2 q8 - What level of monthly financial reward would you expect for your EV charging to be managed automatically? Don't know
Base: 374
Don't know
100.0%
374
q9 Would this type of extra financial reward influence your decision to get an electric vehicle (EV)?
Base: 740
This type of extra financial reward would make no difference in my likelihood to get an EV
46.8%
346
This type of extra financial reward would make me more likely to get an EV
30.0%
222
Don't know
14.6%
108
This type of extra financial reward would make me less likely to get an EV
8.6%
64
q10_1 q10 - Which of the following would you prefer if you took part in smart charging, if any? Lower electricity bills
Base: 272
Lower electricity bills
100.0%
272
q10_2 q10 - Which of the following would you prefer if you took part in smart charging, if any? Cash payments
Base: 183
Cash payments
100.0%
183
q10_3 q10 - Which of the following would you prefer if you took part in smart charging, if any? Credit on my energy account
Base: 161
Credit on my energy account
100.0%
161
q10_4 q10 - Which of the following would you prefer if you took part in smart charging, if any? Gift cards or vouchers
Base: 63
Gift cards or vouchers
100.0%
63
q10_5 q10 - Which of the following would you prefer if you took part in smart charging, if any? Rewards such as free coffee or cinema tickets
Base: 53
Rewards such as free coffee or cinema tickets
100.0%
53
q10_6 q10 - Which of the following would you prefer if you took part in smart charging, if any? A guaranteed minimum annual reward
Base: 94
A guaranteed minimum annual reward
100.0%
94
q10_7 q10 - Which of the following would you prefer if you took part in smart charging, if any? A lower upfront cost for the EV charger
Base: 123
A lower upfront cost for the EV charger
100.0%
123
q10_8 q10 - Which of the following would you prefer if you took part in smart charging, if any? Access to a cheaper EV charging tariff
Base: 141
Access to a cheaper EV charging tariff
100.0%
141
q10_9 q10 - Which of the following would you prefer if you took part in smart charging, if any? I would not be interested in any of these
Base: 53
I would not be interested in any of these
100.0%
53
q10_10 q10 - Which of the following would you prefer if you took part in smart charging, if any? Don't know
Base: 47
Don't know
100.0%
47
q11 If you could save on energy costs or earn financial rewards, how comfortable or uncomfortable would you be with your EV charging being managed automatically, as long as you stayed in control?
Base: 740
Somewhat comfortable
46.8%
346
Very comfortable
24.2%
179
Somewhat uncomfortable
13.2%
98
Don't know
9.6%
71
Very uncomfortable
6.2%
46
q12_1 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Being able to set when I need the car ready
Base: 185
Being able to set when I need the car ready
100.0%
185
q12_2 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Being able to override the schedule at any time
Base: 180
Being able to override the schedule at any time
100.0%
180
q12_3 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? A guarantee that the car will have enough charge when needed
Base: 241
A guarantee that the car will have enough charge when needed
100.0%
241
q12_4 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Clear information on how much money I am saving or earning
Base: 221
Clear information on how much money I am saving or earning
100.0%
221
q12_5 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Being able to see a record of my charging events and savings
Base: 162
Being able to see a record of my charging events and savings
100.0%
162
q12_6 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing who is managing the charging
Base: 151
Knowing who is managing the charging
100.0%
151
q12_7 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing my data is secure
Base: 194
Knowing my data is secure
100.0%
194
q12_8 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing it will not affect my car battery
Base: 179
Knowing it will not affect my car battery
100.0%
179
q12_9 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing I can cancel or opt out at any time
Base: 202
Knowing I can cancel or opt out at any time
100.0%
202
q12_10 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing it helps reduce pressure on the electricity grid
Base: 117
Knowing it helps reduce pressure on the electricity grid
100.0%
117
q12_11 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Knowing it helps use cleaner electricity
Base: 125
Knowing it helps use cleaner electricity
100.0%
125
q12_12 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Nothing would make me comfortable with this
Base: 57
Nothing would make me comfortable with this
100.0%
57
q12_13 q12 - Which of the following would make you more comfortable with your EV charging being managed automatically, if any? Don't know
Base: 61
Don't know
100.0%
61
q13 Smart charging can help charge EVs at times when electricity is cleaner or when there is less pressure on the local electricity grid. This can help make better use of renewable energy and reduce pressure on the energy system.Would knowing this ma
Base: 740
No difference
34.5%
255
Somewhat more interested
30.5%
226
Much more interested
17.0%
126
Somewhat less interested
7.7%
57
Don't know
5.7%
42
Much less interested
4.6%
34
q14a Before today, had you heard of vehicle-to-home (V2H) technology — the ability for your electric vehicle battery to charge overnight at cheap rates, then discharge electricity back to your home when energy is most expensive?
Base: 740
No, I had not heard of it
42.7%
316
Yes, but I do not know much about it
30.8%
228
Yes, and I understand what it means
19.5%
144
Don't know
7.0%
52
q14b Before today, had you heard of vehicle-to-grid (V2G) technology — the ability for your electric vehicle battery to send electricity back to the national grid, earning you payments while helping to balance energy supply and demand?
Base: 740
No, I had not heard of it
46.6%
345
Yes, but I do not know much about it
29.9%
221
Yes, and I understand what it means
17.0%
126
Don't know
6.5%
48
q15_1 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Financial benefit (e.g. saving money, earning rewards)
q15_2 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Knowing my car will always be charged and ready when I need it
Base: 260
Knowing my car will always be charged and ready when I need it
100.0%
260
q15_3 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Simple, easy technology that requires no ongoing effort from me
Base: 152
Simple, easy technology that requires no ongoing effort from me
100.0%
152
q15_4 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Helping reduce pressure on the electricity grid
Base: 120
Helping reduce pressure on the electricity grid
100.0%
120
q15_5 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Helping use cleaner electricity
Base: 120
Helping use cleaner electricity
100.0%
120
q15_6 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Being able to stay in control and override when needed
Base: 155
Being able to stay in control and override when needed
100.0%
155
q15_7 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? None of these
Base: 66
None of these
100.0%
66
q15_8 q15 - Which two of the following would be most likely to encourage you to use smart charging if you had an electric vehicle, if any? Don't know
Base: 43
Don't know
100.0%
43
q16_1 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? My energy supplier
Base: 263
My energy supplier
100.0%
263
q16_2 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? My EV charger brand or manufacturer
Base: 157
My EV charger brand or manufacturer
100.0%
157
q16_3 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? My car manufacturer
Base: 183
My car manufacturer
100.0%
183
q16_4 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? A specialist smart charging provider
Base: 167
A specialist smart charging provider
100.0%
167
q16_5 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? The electricity network operator
Base: 171
The electricity network operator
100.0%
171
q16_6 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? I would not trust any organisation to manage this
Base: 103
I would not trust any organisation to manage this
100.0%
103
q16_7 q16 - Who would you trust most to manage smart charging for your electric vehicle, if any? Don't know
Base: 76
Don't know
100.0%
76
q17 Has the information about home charging, smart charging, savings and rewards in this survey made you more or less likely to consider getting an electric vehicle (EV) in future, if at all?
Base: 740
My view has not changed
35.0%
259
I am somewhat more likely to consider getting an electric vehicle
26.5%
196
I am much more likely to consider getting an electric vehicle
14.3%
106
I am somewhat less likely to consider getting an electric vehicle
11.4%
84
I am much less likely to consider getting an electric vehicle
8.2%
61
Don't know
4.6%
34
p1_1 p1 - What type of vehicle do you currently drive or have regular access to? Petrol car
Base: 352
Petrol car
100.0%
352
p1_2 p1 - What type of vehicle do you currently drive or have regular access to? Diesel car
Base: 148
Diesel car
100.0%
148
p1_3 p1 - What type of vehicle do you currently drive or have regular access to? Petrol-electric hybrid (including mild hybrid)
Base: 106
Petrol-electric hybrid (including mild hybrid)
100.0%
106
p1_4 p1 - What type of vehicle do you currently drive or have regular access to? Plug-in hybrid electric vehicle (PHEV)
Base: 92
Plug-in hybrid electric vehicle (PHEV)
100.0%
92
p1_5 p1 - What type of vehicle do you currently drive or have regular access to? Battery electric vehicle (BEV)
Base: 59
Battery electric vehicle (BEV)
100.0%
59
p1_6 p1 - What type of vehicle do you currently drive or have regular access to? Other (e.g. motorbike, van)
Base: 5
Other (e.g. motorbike, van)
100.0%
5
p1_7 p1 - What type of vehicle do you currently drive or have regular access to? I do not currently drive
Base: 74
I do not currently drive
100.0%
74
p1_8 p1 - What type of vehicle do you currently drive or have regular access to? Prefer not to say
Base: 6
Prefer not to say
100.0%
6
p1b How many vehicles do you have access to in your household?
Base: 740
1
55.9%
414
2
27.2%
201
None
10.9%
81
3 or more
5.4%
40
Prefer not to say
0.5%
4
evo1 How do you mainly charge your electric vehicle at home?
Base: 59
I plug in as soon as I get home — charging starts immediately
27.1%
16
I use a timer or app to set a specific time for charging to start
25.4%
15
My charger automatically finds the cheapest or greenest times to charge, without me doing anything
20.3%
12
A company manages my charging automatically on my behalf
15.3%
9
I do not charge at home
10.2%
6
Don't know
1.7%
1
evo2 Are you currently on an EV-specific smart charging tariff (for example Intelligent Octopus, OVO Drive, or a similar product from your energy supplier)?
Base: 59
Yes, I am on an EV-specific smart charging tariff
50.8%
30
No, I am on a standard tariff or Economy 7
30.5%
18
I'm not sure what tariff I'm on
16.9%
10
Don't know
1.7%
1
evo3 Which of the following best describes how you chose your current home charging setup?
Base: 59
I researched the options and actively chose what works best for me
33.9%
20
My installer set it up and I have not changed it
23.7%
14
I just plug in as needed — I haven't really thought about it
22.0%
13
My energy supplier set it up for me
20.3%
12
P3 Which of the following best describes your parking situation at home?
Base: 740
I have a private driveway, garage, or dedicated off-street parking
64.5%
477
I do not have off-street parking at home
26.4%
195
It varies or I am not sure
6.4%
47
Prefer not to say
2.8%
21
HumanityQ Thank you for your responses. Please can you prove your humanity by selecting “I am a human” below:
Base: 1003
I am a human
99.6%
999
Don't know
0.2%
2
I am not a human
0.1%
1
Refuse to say
0.1%
1
SurveyFeedback_1 SurveyFeedback - Thank you for taking this survey. If you wish, you can leave any feedback you may have about the survey here, or click 'Next' to complete the survey.
Base: 140
100.0%
140
SurveyFeedback_2 SurveyFeedback - Thank you for taking this survey. If you wish, you can leave any feedback you may have about the survey here, or click 'Next' to complete the survey. No feedback
Base: 863
No feedback
100.0%
863
QStatus *Hidden* to store all statuses for tracking and ease of redirecting.