Topline — 2025-11-19-MP02 Survey
100 respondents · Unweighted · 104 questions · generated 2026-09-21 10:46 UTC
Provisional: live fieldwork, 100 interviews so far. Percentages are of each
question's valid base (missing/not-asked excluded). Right-hand grey figure = count.
Device_1 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Desktop
Base: 76
Device_2 Device - ** HIDDEN QUESTION TO STORE: Store device type ** Mobile
Base: 24
party Please confirm which political party you are a member of.
Base: 100
Labour/Labour & Co-operative Party
70.0%
70
Conservative & Unionist Party
19.0%
19
Scottish National Party
2.0%
2
Democratic Unionist Party
1.0%
1
agecat What is your age?
Base: 100
d1 Which of these drinks do you think contains the most units of alcohol?
Base: 100
A medium glass [175ml] of 13% ABV wine
37.0%
37
A pint [568ml] of 4.5% cider
37.0%
37
A single 25ml serve of a 40% ABV gin and tonic
22.0%
22
A pint [568ml] of a 4% ABV beer
4.0%
4
d2 Which of these drinks do you think contains the least units of alcohol?
Base: 100
A single 25ml serve of a 40% ABV gin and tonic
51.0%
51
A pint [568ml] of a 4% ABV beer
40.0%
40
A pint [568ml] of 4.5% cider
5.0%
5
A medium glass [175ml] of 13% ABV wine
4.0%
4
d3_1 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? AB InBev
Base: 100
d3_2 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Brown Forman
Base: 100
d3_3 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Carlsberg
Base: 100
d3_4 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Heineken
Base: 100
d3_5 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Pernod Ricard
Base: 100
d3_6 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Diageo
Base: 100
d3_7 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Coca-Cola
Base: 100
d3_8 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? PepsiCo
Base: 100
d3_9 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? Mars
Base: 100
d3_10 d3 - To what extent, if at all, are you aware of the following companies as regards to their UK based business operations, rather than the brand or brands the company represents? McCain
Base: 100
d4_1 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? AB InBev
Base: 100
Somewhat important
38.0%
38
Not at all important
5.0%
5
d4_2 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Brown Forman
Base: 100
Somewhat important
16.0%
16
Not at all important
10.0%
10
d4_3 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Carlsberg
Base: 100
Somewhat important
65.0%
65
Not at all important
4.0%
4
d4_4 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Heineken
Base: 100
Somewhat important
66.0%
66
Not at all important
4.0%
4
d4_5 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Pernod Ricard
Base: 100
Somewhat important
45.0%
45
Not at all important
11.0%
11
d4_6 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Diageo
Base: 100
Somewhat important
45.0%
45
Not at all important
3.0%
3
d4_7 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? Coca-Cola
Base: 100
Somewhat important
62.0%
62
Not at all important
1.0%
1
d4_8 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? PepsiCo
Base: 100
Somewhat important
62.0%
62
Not at all important
5.0%
5
d4_9 d4 - As regards to their UK business operations, how important or unimportant do you believe the following companies are to the UK economy? McCain
Base: 1
Somewhat important
100.0%
1
d5_1 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? AB InBev
Base: 100
Somewhat important
30.0%
30
Not at all important
11.0%
11
d5_2 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? Brown Forman
Base: 100
Somewhat important
16.0%
16
Not at all important
6.0%
6
d5_3 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? Carlsberg
Base: 100
Somewhat important
54.0%
54
Not at all important
9.0%
9
d5_4 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? Heineken
Base: 100
Somewhat important
54.0%
54
Not at all important
11.0%
11
d5_5 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? Pernod Ricard
Base: 100
Somewhat important
35.0%
35
Not at all important
7.0%
7
d5_6 d5 - How important, or unimportant do you believe the following companies are to the UK’s export market? Diageo
Base: 100
Somewhat important
32.0%
32
Not at all important
3.0%
3
d6_1 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? AB InBev
Base: 4
d6_2 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Diageo
Base: 14
d6_3 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Heineken
Base: 14
d6_4 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Pernod Ricard
Base: 7
d6_5 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Brown-Forman
Base: 2
d6_6 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Carlsberg
Base: 10
d6_7 d6 - Which of the following companies do you think is taking the necessary actions to drive environmental sustainability within their business and sector? Don't know
Base: 74
d7_1 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? AB InBev
Base: 100
d7_2 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? Brown Forman
Base: 100
d7_3 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? Carlsberg
Base: 100
d7_4 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? Heineken
Base: 100
d7_5 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? Pernod Ricard
Base: 100
d7_6 d7 - To what extent, if at all, would you say the following companies are involved in work and initiatives to promote the responsible consumption of alcohol? Diageo
Base: 100
d8_1 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? AB InBev
Base: 100
Doing about the right amount
23.0%
23
Doing somewhat less than enough
5.0%
5
Doing much less than enough
4.0%
4
Doing somewhat more than enough
2.0%
2
Doing much more than enough
1.0%
1
d8_2 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? Brown Forman
Base: 100
Doing about the right amount
12.0%
12
Doing somewhat less than enough
4.0%
4
Doing much less than enough
4.0%
4
Doing much more than enough
2.0%
2
d8_3 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? Carlsberg
Base: 100
Doing about the right amount
33.0%
33
Doing somewhat less than enough
14.0%
14
Doing somewhat more than enough
9.0%
9
Doing much more than enough
3.0%
3
Doing much less than enough
3.0%
3
d8_4 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? Heineken
Base: 100
Doing about the right amount
46.0%
46
Doing somewhat more than enough
9.0%
9
Doing somewhat less than enough
9.0%
9
Doing much more than enough
4.0%
4
Doing much less than enough
3.0%
3
d8_5 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? Pernod Ricard
Base: 100
Doing about the right amount
21.0%
21
Doing somewhat less than enough
6.0%
6
Doing much less than enough
4.0%
4
Doing much more than enough
3.0%
3
Doing somewhat more than enough
1.0%
1
d8_6 d8 - To what extent, if at all, do you say think each of the following companies is doing enough to support the growth of low- and no-alcohol drinks? Diageo
Base: 100
Doing about the right amount
28.0%
28
Doing somewhat more than enough
9.0%
9
Doing somewhat less than enough
8.0%
8
Doing much less than enough
4.0%
4
Doing much more than enough
3.0%
3
d9_1 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? AB InBev
Base: 100
d9_2 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? Brown Forman
Base: 100
d9_3 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? Carlsberg
Base: 100
d9_4 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? Heineken
Base: 100
d9_5 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? Pernod Ricard
Base: 100
d9_6 d9 - To what extent, if at all, would you say that the following companies make a positive contribution to the communities they operate in? Diageo
Base: 100
d10_1 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? Scotch Whisky Association
Base: 100
d10_2 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The UK Spirits Alliance
Base: 100
d10_3 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The British Beer and Pub Association
Base: 100
d10_4 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The Wine and Spirits Trade Association
Base: 100
d10_5 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The Food and Drink Federation
Base: 100
d10_6 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? UK Hospitality
Base: 100
d10_7 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The National Association of Cider
Base: 100
d10_8 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The CBI
Base: 100
d10_9 d10 - To what extent are you aware or not aware of the following trade bodies in regard to their campaigning? The British Chambers of Commerce
Base: 100
d11_1 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? Scotch Whisky Association
Base: 100
Somewhat effectively
45.0%
45
d11_2 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The UK Spirits Alliance
Base: 100
Somewhat effectively
38.0%
38
d11_3 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The British Beer and Pub Association
Base: 100
Somewhat effectively
36.0%
36
d11_4 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The Wine and Spirits Trade Association
Base: 100
Somewhat effectively
41.0%
41
d11_5 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The Food and Drink Federation
Base: 100
Somewhat effectively
49.0%
49
d11_6 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? UK Hospitality
Base: 100
Somewhat effectively
33.0%
33
d11_7 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The National Association of Cider
Base: 100
Somewhat effectively
24.0%
24
d11_8 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The CBI
Base: 100
Somewhat effectively
47.0%
47
d11_9 d11 - To what extent do you believe the following trade bodies effectively communicate the values and aims of the companies/industries they represent to Members of Parliament? The British Chambers of Commerce
Base: 100
Somewhat effectively
62.0%
62
d12_1 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Scotch Whisky
Base: 100
Strongly associated
58.0%
58
Somewhat associated
31.0%
31
d12_2 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Beer
Base: 100
Strongly associated
60.0%
60
Somewhat associated
29.0%
29
d12_3 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Wine
Base: 100
Strongly associated
46.0%
46
Somewhat associated
38.0%
38
d12_4 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Champagne
Base: 100
Somewhat associated
46.0%
46
Strongly associated
31.0%
31
d12_5 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Cider
Base: 100
Somewhat associated
53.0%
53
Strongly associated
31.0%
31
d12_6 d12 - To what extent, if at all, do you associate the following type of drinks with the hospitality and tourism sector? Gin
Base: 100
Strongly associated
43.0%
43
Somewhat associated
42.0%
42
d13_1 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Supporting the hospitality sector
Base: 86
Supporting the hospitality sector
100.0%
86
d13_2 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Responsible drinking
Base: 74
Responsible drinking
100.0%
74
d13_3 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Employment
Base: 69
d13_4 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Environmental sustainability
Base: 34
Environmental sustainability
100.0%
34
d13_5 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Reforming alcohol duty
Base: 14
Reforming alcohol duty
100.0%
14
d13_6 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Achieving carbon neutrality
Base: 14
Achieving carbon neutrality
100.0%
14
d13_7 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Diversity
Base: 5
d13_8 d13 - What of the following values, if any, do you believe alcoholic beverage companies should focus on? Other (please specify)
Base: 4
Other (please specify)
100.0%
4
d14_1 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? AB InBev
Base: 100
Do not hear from them about their work and initiatives
79.0%
79
Sometimes hear from them about their work and initiatives
18.0%
18
Hear from them regularly about their work and initiatives
3.0%
3
d14_2 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Brown Forman
Base: 100
Do not hear from them about their work and initiatives
89.0%
89
Sometimes hear from them about their work and initiatives
9.0%
9
Hear from them regularly about their work and initiatives
2.0%
2
d14_3 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Carlsberg
Base: 100
Do not hear from them about their work and initiatives
67.0%
67
Sometimes hear from them about their work and initiatives
28.0%
28
Hear from them regularly about their work and initiatives
5.0%
5
d14_4 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Heineken
Base: 100
Do not hear from them about their work and initiatives
52.0%
52
Sometimes hear from them about their work and initiatives
44.0%
44
Hear from them regularly about their work and initiatives
4.0%
4
d14_5 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Pernod Ricard
Base: 100
Do not hear from them about their work and initiatives
78.0%
78
Sometimes hear from them about their work and initiatives
17.0%
17
Hear from them regularly about their work and initiatives
5.0%
5
d14_6 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Diageo
Base: 100
Do not hear from them about their work and initiatives
46.0%
46
Sometimes hear from them about their work and initiatives
44.0%
44
Hear from them regularly about their work and initiatives
10.0%
10
d14_7 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? Coca-Cola
Base: 100
Sometimes hear from them about their work and initiatives
46.0%
46
Do not hear from them about their work and initiatives
43.0%
43
Hear from them regularly about their work and initiatives
11.0%
11
d14_8 d14 - Considering the following companies, would you say you hear from them regularly about their work and initiatives, sometimes hear from them about their work and initiatives, or do not hear from them about their work and initiatives? PepsiCo
Base: 100
Do not hear from them about their work and initiatives
57.0%
57
Sometimes hear from them about their work and initiatives
38.0%
38
Hear from them regularly about their work and initiatives
5.0%
5
d15_1 d15 - Thinking about your engagement with British companies, please indicate whether you welcome or do not welcome each of the following approaches. Briefings
Base: 100
d15_2 d15 - Thinking about your engagement with British companies, please indicate whether you welcome or do not welcome each of the following approaches. Meetings
Base: 100
d15_3 d15 - Thinking about your engagement with British companies, please indicate whether you welcome or do not welcome each of the following approaches. Site visits
Base: 100
d15_4 d15 - Thinking about your engagement with British companies, please indicate whether you welcome or do not welcome each of the following approaches. Entertainment
Base: 100
d15_5 d15 - Thinking about your engagement with British companies, please indicate whether you welcome or do not welcome each of the following approaches. Parliamentary events
Base: 100
donation_type Please indicate whether you would like the payment to be made to yourself, or to a charity of your choice.
Base: 100
anon How would you like your donation to be made?
Base: 96
Please include my name
47.9%
46
confirm Is the email address we contacted you with the best one to reach you with?
Base: 96
No, please contact me on this email instead:
5.2%
5