survation. ← Fieldwork

Topline — 2026-05-27-FD - FINAL

548 respondents · Unweighted · 48 questions · generated 2026-09-21 10:40 UTC
Provisional: live fieldwork, 548 interviews so far. Percentages are of each question's valid base (missing/not-asked excluded). Right-hand grey figure = count.

Quota fill from response data

Computed directly from the answers, so it stays correct even when a survey's platform quota counter is broken. ⚠ = platform counter disagrees.
ward
Burnage
53/80
Gorton and Abbey Hey
79/91
Levenshulme
54/85
Longsight
0/90
Audenshaw
101/54
Denton North East
83/49
Denton South
5/51
Denton West
15/50
agecat
18-24
19/84
25-34
38/105
35-44
47/106
45-54
81/86
55-64
124/150
65-74
239/150
agecat_large
18-34
57/9999
35-54
128/9999
55+
363/9999
sex_quota
Male
295/281
Female
253/269

ward Can I confirm that you live in the [NAME] ward?[If they don't know, ask for postcode, so the ward can be looked up here]

Base: 548
Hindley
18.4%
101
Hindley Green
15.1%
83
Ashton-in-Makerfield South
14.4%
79
Bryn with Ashton-in-Makerfield North
9.9%
54
Winstanley
9.9%
54
Abram
9.7%
53
Worsley Mesnes
9.7%
53
Orrell
9.3%
51
Leigh West
2.7%
15
Ince
0.9%
5

q1_1 q1 - PASTE POSTCODE PLEASE TYPE HERE:

Base: 482
PLEASE TYPE HERE:
100.0%
482

q1_2 q1 - PASTE POSTCODE Refused

Base: 66
Refused
100.0%
66

q2 Are you registered to vote in a General Election?

Base: 548
Yes
98.2%
538
No
1.6%
9
Don't know [DO NOT PROMPT]
0.2%
1

ltv If there were to be a general election, on a scale of 0 - 10, where 0 is would not vote and 10 is certain to vote, how likely would you be to vote?

Base: 548
10 - certain to vote
77.0%
422
8
5.3%
29
7
3.8%
21
9
3.8%
21
5
3.6%
20
0 - would not vote
2.9%
16
6
1.3%
7
2
0.7%
4
3
0.7%
4
1
0.4%
2
4
0.4%
2

q3 If there was a General Election tomorrow, which party would you vote for, or would you not vote?

Base: 548
Labour [PROMPT]
36.5%
200
Reform UK [PROMPT]
22.3%
122
Don't know [DO NOT PROMPT]
13.3%
73
Prefer not to say [DO NOT PROMPT]
7.1%
39
I would not vote
6.2%
34
Conservatives [PROMPT]
5.1%
28
Other
4.4%
24
Green Party [PROMPT]
3.8%
21
Liberal Democrats [PROMPT]
1.3%
7

q4 Which way do you think you would be most likely to vote?

Base: 73
Don't know [DO NOT PROMPT]
42.5%
31
Labour [PROMPT]
26.0%
19
Reform UK [PROMPT]
13.7%
10
Conservatives [PROMPT]
8.2%
6
Other
6.8%
5
I would not vote
2.7%
2

q6 As you may or may not be aware, there is a by-election taking place in Makerfield on the 18th of June, 2026 to elect a new MP. How likely are you to vote in this election?

Base: 548
10 - Certain to vote
81.4%
446
0 - Certain not to vote
5.5%
30
8
3.3%
18
9
2.9%
16
5
2.4%
13
7
2.4%
13
6
0.9%
5
1
0.5%
3
4
0.5%
3
2
0.2%
1

q7 In the Makerfield by-election on the 18th of June, 2026, who are you most likely to vote for or would you not vote?

Base: 548
Labour [PROMPT]
49.5%
271
Reform UK [PROMPT]
25.9%
142
Don't know [DO NOT PROMPT]
6.0%
33
I will not vote
5.7%
31
Prefer not to say [DO NOT PROMPT]
5.7%
31
Restore UK [PROMPT]
3.5%
19
Conservatives [PROMPT]
2.4%
13
Green Party [PROMPT]
0.7%
4
Other party or independent
0.7%
4

q8 In the Makerfield by-election on the 18th of June, 2026, who are you most likely to vote for or would you not vote?

Base: 33
I would not vote
36.4%
12
Labour [PROMPT]
27.3%
9
Other party or independent
24.2%
8
Reform UK [PROMPT]
12.1%
4

q9 Given the following list of candidates, in the Makerfield by-election on the 18th of June, 2026, who are you most likely to vote for or would you not vote?

Base: 548
Andy Burnham - Labour [PROMPT]
52.2%
286
Robert Kenyon - Reform UK [PROMPT]
25.9%
142
I will not vote
5.5%
30
Prefer not to say [DO NOT PROMPT]
4.2%
23
Rebecca Shepherd - Restore UK [PROMPT]
4.0%
22
Don't know [DO NOT PROMPT]
3.5%
19
Michael Winstanley - Conservatives [PROMPT]
2.7%
15
Other party or independent
1.1%
6
Sarah Wakefield - Green Party [PROMPT]
0.7%
4
Jake Austin - Liberal Democrats [PROMPT]
0.2%
1

q10 Which way do you think you would be most likely to vote?

Base: 19
I would not vote
57.9%
11
Other party or independent
26.3%
5
Robert Kenyon - Reform UK [PROMPT]
15.8%
3

q11_1 q11 - Which of the following reasons is most influencing who you are voting for? Keeping Reform UK out

Base: 250
Keeping Reform UK out
100.0%
250

q11_2 q11 - Which of the following reasons is most influencing who you are voting for? Keeping Labour out

Base: 154
Keeping Labour out
100.0%
154

q11_3 q11 - Which of the following reasons is most influencing who you are voting for? Keeping the Green Party out

Base: 194
Keeping the Green Party out
100.0%
194

q11_4 q11 - Which of the following reasons is most influencing who you are voting for? I want Andy Burnham have a chance to beat Kier Starmer in a leadership challenge for Prime Minister

Base: 147
I want Andy Burnham have a chance to beat Kier Starmer in a leadership challenge for Prime Minister
100.0%
147

q11_5 q11 - Which of the following reasons is most influencing who you are voting for? Sending a message about Gaza

Base: 110
Sending a message about Gaza
100.0%
110

q11_6 q11 - Which of the following reasons is most influencing who you are voting for? Who would be the best at sorting out local issues in Makerfield

Base: 390
Who would be the best at sorting out local issues in Makerfield
100.0%
390

q11_7 q11 - Which of the following reasons is most influencing who you are voting for? Who would be best to represent Makerfield on national issues

Base: 394
Who would be best to represent Makerfield on national issues
100.0%
394

q11_8 q11 - Which of the following reasons is most influencing who you are voting for? Who would be best on the cost of living

Base: 348
Who would be best on the cost of living
100.0%
348

q11_9 q11 - Which of the following reasons is most influencing who you are voting for? Who would be best on the NHS

Base: 341
Who would be best on the NHS
100.0%
341

q11_10 q11 - Which of the following reasons is most influencing who you are voting for? Who would be best on immigration

Base: 304
Who would be best on immigration
100.0%
304

q11_11 q11 - Which of the following reasons is most influencing who you are voting for? I like the national policies of the party I am voting for

Base: 340
I like the national policies of the party I am voting for
100.0%
340

q11_12 q11 - Which of the following reasons is most influencing who you are voting for? I always tend to vote for this party

Base: 192
I always tend to vote for this party
100.0%
192

q11_13 q11 - Which of the following reasons is most influencing who you are voting for? Other (please specify)

Base: 108
Other (please specify)
100.0%
108

q11_14 q11 - Which of the following reasons is most influencing who you are voting for? None of these

Base: 24
None of these
100.0%
24

q12 Some people believe that if Andy Burnham wins this by-election, he could go on to challenge Keir Starmer and potentially become the next Prime Minister.Which comes closest to your view?

Base: 548
I would like Andy Burnham to be the next Prime Minister, that's why I am planning to vote Labour
30.1%
165
None of these
22.1%
121
I don't really care who leads the Labour party
17.2%
94
I would like Andy Burnham to be the next Prime Minister, but I am still planning to vote for a different party
15.5%
85
I do not want Andy Burnham to lead the Labour party
15.1%
83

q13_1 q13 - Which of the following leaders do you think would be best at handling each of the following issues? The Economy

Base: 548
Andy Burnham
35.9%
197
None of these
23.5%
129
Nigel Farage
19.3%
106
Kemi Badenoch
12.6%
69
Keir Starmer
6.8%
37
Zack Polanski
1.3%
7
Ed Davey
0.5%
3

q13_2 q13 - Which of the following leaders do you think would be best at handling each of the following issues? Defence

Base: 548
None of these
29.9%
164
Andy Burnham
28.1%
154
Nigel Farage
20.8%
114
Kemi Badenoch
10.9%
60
Keir Starmer
9.1%
50
Ed Davey
0.5%
3
Zack Polanski
0.5%
3

q13_3 q13 - Which of the following leaders do you think would be best at handling each of the following issues? The Cost of Living

Base: 548
Andy Burnham
39.8%
218
None of these
22.4%
123
Nigel Farage
20.3%
111
Kemi Badenoch
9.1%
50
Keir Starmer
5.5%
30
Zack Polanski
2.0%
11
Ed Davey
0.9%
5

q13_4 q13 - Which of the following leaders do you think would be best at handling each of the following issues? Taxes

Base: 548
Andy Burnham
33.8%
185
None of these
25.0%
137
Nigel Farage
21.5%
118
Kemi Badenoch
10.9%
60
Keir Starmer
5.3%
29
Ed Davey
1.8%
10
Zack Polanski
1.6%
9

q13_5 q13 - Which of the following leaders do you think would be best at handling each of the following issues? Healthcare

Base: 548
Andy Burnham
42.5%
233
None of these
21.5%
118
Nigel Farage
17.5%
96
Kemi Badenoch
8.4%
46
Keir Starmer
7.1%
39
Zack Polanski
1.6%
9
Ed Davey
1.3%
7

q13_6 q13 - Which of the following leaders do you think would be best at handling each of the following issues? Immigration

Base: 548
Nigel Farage
34.9%
191
Andy Burnham
26.1%
143
None of these
23.0%
126
Keir Starmer
6.4%
35
Kemi Badenoch
6.4%
35
Zack Polanski
2.6%
14
Ed Davey
0.7%
4

q14 Which of the following do you think would make the best Prime Minister?

Base: 548
Andy Burnham
45.6%
250
Nigel Farage
19.5%
107
None of these
16.8%
92
Kemi Badenoch
10.4%
57
Kier Starmer
5.3%
29
Zack Polanski
1.5%
8
Ed Davey
0.9%
5

q15 Imagine that in the Makerfield by-election on the 18th of June, 2026, only Labour or Reform UK were likely to win. In this situation, who would you vote for?

Base: 548
Labour [PROMPT]
56.0%
307
Reform UK [PROMPT]
32.3%
177
I would not vote [DO NOT PROMPT]
7.5%
41
Other party or independent
2.4%
13
Conservatives [PROMPT]
1.1%
6
Green Party [PROMPT]
0.5%
3
Advance UK [PROMPT]
0.2%
1

q16 Regardless of the result you would like to see, who do you expect is most likely to win the by-election in Makerfield?

Base: 548
Labour [PROMPT]
59.3%
325
Reform UK [PROMPT]
25.5%
140
Don't know [DO NOT PROMPT]
13.5%
74
Other party or independent
0.9%
5
Conservatives [PROMPT]
0.4%
2
Liberal Democrats [PROMPT]
0.2%
1
Green Party [PROMPT]
0.2%
1

PV1_q5 How did you vote in the 7th of May 2026 UK Local Elections, or did you not vote?

Base: 548
Labour
29.9%
164
I did not vote in the local elections
26.3%
144
Reform UK
24.1%
132
Don't know [DO NOT PROMPT]
9.1%
50
Conservative
5.1%
28
Green Party
3.8%
21
Liberal Democrats
1.6%
9

A6 How did you vote in the UK 2024 General Election, or did you not vote?

Base: 548
Labour
41.1%
225
Conservative
14.6%
80
Did not vote
13.9%
76
Reform UK
13.3%
73
Can't remember [DO NOT PROMPT]
6.2%
34
Prefer not to say [DO NOT PROMPT]
5.1%
28
Liberal Democrats
2.4%
13
Green Party
2.2%
12
Other party or independent
1.3%
7

agecat_refused If respondents have refused to give exact age, please take from the dialler.

Base: 27
25-34
37.0%
10
65-74
33.3%
9
55-64
11.1%
3
18-24
7.4%
2
45-54
7.4%
2
35-44
3.7%
1

sex Please record sex.

Base: 548
Female
53.8%
295
Male
46.2%
253

sex_quota_A_1 sex_quota_A - sex.a=Male

Base: 295
sex.a=Male
100.0%
295

sex_quota_A_2 sex_quota_A - sex.a=Female

Base: 253
sex.a=Female
100.0%
253

sex_quota_B_1 sex_quota_B - sex.a=Male

Base: 1
sex.a=Male
100.0%
1

sex_quota_B_2 sex_quota_B - sex.a=Female

Base: 2
sex.a=Female
100.0%
2

gender What is your gender?

Base: 548
Female
56.8%
311
Male
43.2%
237

education What is the highest level of education you have attained so far?

Base: 548
Degree, HNC, HND, RSA Higher Diploma, Professional qualifications (e.g. teaching, nursing, accountancy)
38.1%
209
2+ A Levels, 4+ AS Levels, Level 3 NVQ qualification, ONC, OND
15.1%
83
1-4 O Levels/CSE/GCSEs (any grades), Entry Level / Foundation / Level 1 NVQ qualification
12.0%
66
5+ O Level Passes/CSEs (Grade 1)/GCSEs (Grades A*-C), 1 A Level/2-3 AS Levels/
11.9%
65
No Qualifications
7.7%
42
Other (vocational/Work-related Qualifications)
5.3%
29
Refused [DO NOT PROMPT]
5.3%
29
Apprenticeship / Level 2 NVQ qualification
4.6%
25

Religion What is your religion?

Base: 548
Christian (including Church of England, Catholic, Protestant and all other Christian denominations)
70.3%
385
No religion
26.3%
144
Any other religion [DO NOT PROMPT]
3.1%
17
Muslim
0.4%
2

ethnicity_1 What is your ethnic group?

Base: 548
White
96.4%
528
Other ethnic group (please specify):
1.8%
10
Refused [DO NOT PROMPT]
0.9%
5
Mixed/multiple ethnic groups
0.5%
3
Asian
0.2%
1
Black/African/Caribbean
0.2%
1